Articles

  • 1 week ago | probuilder.com | Rich Binsacca

    Rich Binsacca is editorial director of Pro Builder Media and Custom Builder Online. He has reported and written about all aspects of the housing industry since 1987 and most recently was editor-in-chief of Pro Builder Media. [email protected]

  • 1 week ago | probuilder.com | Rich Binsacca

    If their activity last year is any indication, Top 200 builders will continue to explore opportunities to grow, specifically in the build-to-rent (B2R) sector, while honing operational efficiencies with the help of technologies such as artificial intelligence and virtual reality tools and pursuing land and lots in suburban and urban planned developments. B2R is especially intriguing.

  • 1 week ago | probuilder.com | Rich Binsacca

    PB: How and why has that landscape changed in the last 2-5-10 years? NL: Over the past 10 years, Southern California—including Otay Ranch—has experienced supply constraints, which have created ongoing housing demand for both workforce and lifestyle-oriented housing, resulting in compressed vacancy rates and supporting the rise of mid- and high-density, mixed-use developments. In the past 5 years, Otay Ranch has evolved into a lifestyle-focused corridor.

  • 2 months ago | probuilder.com | Rich Binsacca

    I was fortunate to attend the National Housing Supply Summit in March, an all-day event cohosted by the Housing Innovation Alliance, HousingTech, and The George Washington University at the National Housing Center, in Washington, D.C.More than 300 attendees listened and learned from a wide variety of industry stakeholders—builders, policymakers, academics, researchers, regulators, and economists among them—about the multiple headwinds facing housing supply and attainability.

  • Feb 19, 2025 | probuilder.com | Rich Binsacca

    I think I’m a decent storyteller ... on paper. Maybe a little long-winded at times, but I do a pretty good job of organizing my thoughts and getting to my point efficiently and effectively in print. But if I’m asked to verbalize a story, not so much. I tend to dive deep into the backstory and drift off on tangents, losing the listener before I even get to the meat of the tale. There is one thing I do always try to do, though, and that’s avoid buzzwords and trendy slang.

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