
Richard Mitchell
Freelance Writer at Organic Produce Network
Editor-in-Chief at Supermarket News
Articles
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1 week ago |
supermarketnews.com | Richard Mitchell
Catering to the most active produce shoppers is key for spurring greater category activity. But a varied shopper base with unique interests can make such merchandising complex.
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1 week ago |
supermarketnews.com | Richard Mitchell
More produce shoppers are going loco for local. With many consumers perceiving locally grown fruits and vegetables to be fresher and better for the environment, retailers that merchandise and promote selections from nearby growers can gain a powerful competitive advantage, analysts said.
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1 week ago |
supermarketnews.com | Richard Mitchell
The retail seafood sector will be wise to heed the words of Mark Twain, who notably said that good decisions come from experience, and experience comes from bad decisions. It is vital that seafood retailers learn from their bad operational decisions, as the impact on the sector can be brutal, analysts said.
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1 week ago |
supermarketnews.com | Richard Mitchell
A wide range of consumer interests and attitudes toward seafood is making successful category merchandising an arduous endeavor. Developing effective sales strategies requires operators to understand the decision-making processes from a host of shopper segments with different purchasing preferences, analysts said.
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4 weeks ago |
supermarketnews.com | Richard Mitchell
Maintaining a high-performing retail produce department requires a juggling act. Retailers should not only meet the product needs of different shopper segments, but the merchandisers must select the most appropriate pricing and promotional measures while maintaining inventories, analysts said. While many shoppers are seeking newer and more interesting assortments, for instance, a large base still focuses on traditional selections and do not want merchandising surprises.
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