Richard Wayman

2 months ago | britishhorseracing.com | Richard Wayman

By Richard Wayman, Director of Racing2024 provided many memorable moments on Britain’s 59 racecourses including the running of the Longines World’s Best Horse Race at York in August. Congratulations to everybody involved with the 2024 Juddmonte International Stakes, a race that will live long in the memory.

Dec 11, 2024 | britishhorseracing.com | Richard Wayman

By Richard Wayman, BHA Director of RacingIn January, we’ll publish a review at the halfway stage of our two-year trial of changes to the fixture list designed to support the sport’s appeal to customers. At the outset of the trial, we set twelve targets and the review will provide an update on how things have gone in relation to each of those. That seems certain to provide a mixed picture, but more of that next month.

Aug 7, 2024 | britishhorseracing.com | Richard Wayman

By Richard Wayman, BHA Director of Racing & BettingAt the beginning of 2024, we started a two-year trial of various fixture list initiatives with the overarching aim of increasing racing’s appeal to customers, both existing and new. The changes can be summarised under three main headings: – Create a more readily identifiable top end of the sport and make use of our biggest events to grow racing’s appeal.  – Grow the value of Sundays through improved quality and creating a new fixture session.

Jun 12, 2024 | britishhorseracing.com | Richard Wayman

By Richard Wayman, BHA Director of Racing and BettingAs the first element of an industry strategy that aims to promote and support the sport’s future, premierisation is a key part of the fixture list initiatives introduced on a two-year trial basis in 2024 and 2025. In a sentence, it involves making more of our biggest meetings, best horses and leading participants to encourage people to take a greater interest in racing.

May 3, 2024 | britishhorseracing.com | Richard Wayman

By Richard Wayman, BHA Director of Racing and BettingWe’re now four months into the two-year trial of various fixture list initiatives that were introduced with the aim of increasing the appeal of the sport to both existing and future fans. Simply put, our strategy is to make the most of our very best fixtures to increase the public’s engagement with racing.