Ron Shevlin
Senior Contributor at Forbes
Chief Research Officer at Cornerstone Advisors. Senior Contributor at Forbes where I publish the Fintech Snark Tank blog.
Articles
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1 month ago |
gonzobanker.com | Ron Shevlin
Customer acquisition cost (CAC): The metric that keeps CMOs awake at night, CFOs grumbling about marketing spend, and CEOs demanding “more growth, faster!” Few metrics in the banking and fintech arena are as hard to reliably quantify as this one. Luckily, a new study from Fintel Connect, 2025 Cost Per Acquisition Benchmarking Guide for Financial Services,provides some much-needed reality checks.
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2 months ago |
forbes.com | Ron Shevlin
OBSERVATIONS FROM THE FINTECH SNARK TANKThe fintech world loves to glamorize disruption—move fast, break things, reinvent the system. Sometimes, what gets broken isn’t the system—it’s trust. That’s what happened with Charlie Javice, the founder of financial aid startup Frank, the new poster child for fintech fraud after her conviction for defrauding JPMorgan Chase out of $175 million. Javice, who sold her fintech startup Frank to JPMorgan Chase in 2021, claimed to have more than four million users.
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2 months ago |
forbes.com | Ron Shevlin
OBSERVATIONS FROM THE FINTECH SNARK TANKCustomer acquisition cost (CAC): The metric that keeps CMOs awake at night, CFOs grumbling about marketing spend, and CEOs demanding “more growth, faster!” Few metrics in the banking and fintech arena are as hard to reliably quantify as this one. Luckily, a new study from Fintel Connect, 2025 Cost Per Acquisition Benchmarking Guide for Financial Services, provides some much-needed reality checks.
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Jan 2, 2025 |
forbes.com | Ron Shevlin
OBSERVATIONS FROM THE FINTECH SNARK TANKThree things are certain in life: death, taxes, and fraud. Add a new certainty for 2025: A new director of the Consumer Financial Protection Bureau (CFPB). Whoever the new director is (I’m willing to step in and step up, Mr. President), that person could help truly protect the financial lives of Americans by refocusing the bureau on fraud, scams, and cybersecurity.
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Nov 30, 2024 |
forbes.com | Ron Shevlin
OBSERVATIONS FROM THE FINTECH SNARK TANKGot a side hustle or do gig work? If not, you might be in the minority pretty soon. According to a survey from Bankrate, more than a third of American adults—including roughly half of Gen Zers and Millennials—now have a side hustle. Some make big money from it: On average, a side hustle brings in nearly $10,700 a year. The most popular side hustles? Furniture assembly, data analytics, and pet sitting.
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The Charlie Javice Verdict: A Wake-Up Call For Fintechs And Banking Javice’s conviction is sending shockwaves through fintech and banking. The case exposes vulnerabilities in fintech acquisitions. But the real hit is on trust in fintechs. https://t.co/7NPYs9vdFK
What Are Banks’ And Fintechs’ Real Customer Acquisition Costs? Are you overpaying for new customers? A new study gives banks and fintechs solid, reliable customer acquisition cost benchmarks. https://t.co/vJMkkk5xPJ
Americans spent nearly $25 billion on #fintech fees and subscriptions in 2024, up 86% from 2021. See more in my new report 𝘽𝙞𝙡𝙡𝙞𝙤𝙣𝙨 𝙇𝙤𝙨𝙩: 𝙏𝙝𝙚 𝘾𝙤𝙨𝙩 𝙤𝙛 𝘽𝙖𝙣𝙠𝙚𝙧𝙨' 𝙈𝙮𝙩𝙝𝙨 𝘼𝙗𝙤𝙪𝙩 𝘼𝙢𝙚𝙧𝙞𝙘𝙖𝙣𝙨' 𝙁𝙞𝙣𝙖𝙣𝙘𝙚𝙨 🔥 https://t.co/qf319FSOWL https://t.co/mzgqZwxYkV
