Rory Sutherland

Deal, Sevenoaks

Author and Columnist at The Spectator

Vice Chairman, Ogilvy Group The Spectator's Wiki Man.

Articles

The unsayable case for cars

1 week ago | spectator.com.au | Rory Sutherland

Rob Henderson is justly famous for coining the phrase ‘luxury beliefs’. These are opinions which are unshakeably held irrespective of any countervailing evidence, either because the display of such opinions confers status on the holder, or else because adherence to them is an article of faith among some social or professional group in which you need to be seen to belong.
The unsayable case for cars

1 week ago | spectator.co.uk | Rory Sutherland

Text size Small Medium Large Line Spacing Compact Normal Spacious Comments Rob Henderson is justly famous for coining the phrase ‘luxury beliefs’. These are opinions which are unshakeably held irrespective of any countervailing evidence, either because the display of such opinions confers status on the holder, or else because adherence to them is an article of faith among some social or professional group in which you need to be seen to belong. The only approved vision of the future involves...
How to get your husband to use the vacuum cleaner

2 weeks ago | thespectator.com | Rory Sutherland

This column nearly didn’t happen. Just as I sat down to write: disaster! My dishwasher lost its connection to the internet. This meant I could no longer view real-time feedback about its water consumption on the app. Nor could I start my dishwasher remotely from my office, timing it perfectly so it would be ending its drying cycle when I got home. This facility is almost entirely pointless. I use it all the time.
Why the restaurant world hates beer drinkers

3 weeks ago | spectator.com.au | Rory Sutherland

I’ve always thought working in hospitality is like getting a free MBA – but one rooted in the real world rather than theory. So it didn’t surprise me to discover a brilliant business idea in a book about the restaurant trade.
Why the restaurant world hates beer drinkers

3 weeks ago | spectator.co.uk | Rory Sutherland

I’ve always thought working in hospitality is like getting a free MBA – but one rooted in the real world rather than theory. So it didn’t surprise me to discover a brilliant business idea in a book about the restaurant trade.
OPINION - Even Manchester is better than London for young people — thanks to our crazy property market

1 month ago | msn.com | Rory Sutherland

Microsoft Cares About Your PrivacyMicrosoft and our third-party vendors use cookies to store and access information such as unique IDs to deliver, maintain and improve our services and ads. If you agree, MSN and Microsoft Bing will personalise the content and ads that you see. You can select ‘I Accept’ to consent to these uses or click on ‘Manage preferences’ to review your options and exercise your right to object to Legitimate Interest where used.
OPINION - Even Manchester is better than London for young people — thanks to our crazy property market

1 month ago | msn.com | Rory Sutherland

Microsoft Cares About Your PrivacyMicrosoft and our third-party vendors use cookies to store and access information such as unique IDs to deliver, maintain and improve our services and ads. If you agree, MSN and Microsoft Bing will personalise the content and ads that you see. You can select ‘I Accept’ to consent to these uses or click on ‘Manage preferences’ to review your options and exercise your right to object to Legitimate Interest where used.
Even Manchester is better than London for young people - thanks to our crazy property market

1 month ago | standard.co.uk | Rory Sutherland

Get our award-winning daily news email featuring exclusive stories, opinion and expert analysisI would like to be emailed about offers, event and updates from Evening Standard. Read our privacy notice. In 1989 I took my first ever trip to Manchester from London. My first impression of Manchester back then was that it was absolutely crap. I may have been missing something, but as far as I could see there was nowhere to eat.
What’s the point in spending a fortune on a wedding?

1 month ago | spectator.co.uk | Rory Sutherland

Text size Small Medium Large Line Spacing Compact Normal Spacious Comments I follow the YouTube postings of a maverick young economist called Gary Stevenson, author of The Trading Game. Whatever you think of Gary, he is absolutely right about one thing. Economists, by using what are called ‘Single Representative Agent’ models, have taken a dangerous wrong turn. Such simplistic models, which contain the convenient but absurd assumption that what is good for the average person must be...
What’s the point in spending a fortune on a wedding?

1 month ago | spectator.com.au | Rory Sutherland

I follow the YouTube postings of a maverick young economist called Gary Stevenson, author of The Trading Game. Whatever you think of Gary, he is absolutely right about one thing. Economists, by using what are called ‘Single Representative Agent’ models, have taken a dangerous wrong turn.