Rosie Yakob

Sep 13, 2024 | geniussteals.substack.com | Rosie Yakob |Genius Steals.co

Welcome to the Bonus edition of Strands of Genius! On Fridays, we’ll be publishing interviews from our guest editors, and sharing a research report. Thanks for being along for the ride. Oh and by the way, you look great today :)Contagious has interviewed the marketers and agencies responsible for the most highly awarded campaigns of the 2024 Cannes Lions International Festival of Creativity, and now they're sharing some of those insights with you, in their free-to-download report.

Aug 2, 2024 | geniussteals.substack.com | Rosie Yakob |Genius Steals.co

Welcome to the Bonus edition of Strands of Genius! On Fridays, we’ll be publishing interviews from our guest editors, and sharing a research report. Thanks for being along for the ride. Oh and by the way, you look great today :)Unless you live under a rock in a desert on a different planet, you are aware that AI is here. The hype is off the charts. It’s early days, the wild west or whatever metaphor you choose to denote an overabundance of enthusiasm.

Apr 19, 2024 | geniussteals.substack.com | Rosie Yakob |Genius Steals.co

Welcome to the Bonus edition of Strands of Genius! On Fridays, we’ll be publishing interviews from our guest editors, and sharing a research report. Thanks for being along for the ride. Oh and by the way, you look great today :)The Shoppable TV Report: 2024 and Beyond uncovers U.S. consumer perceptions around “shoppable” TV advertisements一such as scannable QR-enhanced ads 一as well as subsequent purchasing behavior after seeing TV ads. >> Claire Strickett guest curated Strands on April 18th, 2024.

Apr 18, 2024 | geniussteals.substack.com | Rosie Yakob |Genius Steals.co

Each year we aim to highlight 50 creative thinkers that have inspired us by giving them the opportunity to guest curate this newsletter, Strands of Genius. This edition is guest curated by Claire Strickett, Strategy Director at Anomaly London. LOCATION: LondonHello, genius thieves. I'm Claire, a London-based brand strategist, Twitter addict (still! I know!) and author.

Feb 8, 2024 | geniussteals.substack.com | Rosie Yakob |Genius Steals.co

Each year we aim to highlight 50 creative thinkers that have inspired us by giving them the opportunity to guest curate this newsletter, Strands of Genius. This edition is guest curated by Jesse Kirshbaum, Founder of Nue, Editor of Beats + Bytes & Professor at American University. LOCATION: Miami, FLHello, my name is Jesse Kay. I'm from the People's Republic of Brooklyn but currently reside in the magical city of Miami. I'm obsessed with the intersection of music, technology and brand marketing.