Russell Sheldrake

3 days ago | timeandtidewatches.com | Russell Sheldrake

There’s nothing better than relaxing on the beach with a cold ice cream in hand, not a care in the world as you lazily ponder when to ask for your next fruity cocktail from the bar. And it is that exact carefree attitude that Norqain is channelling with its latest release, the Freedom 60 Chrono 40mm Enjoy Life. Based on the brand’s trusty chronograph model, it has been given a refreshing paint job with a few hidden details to help make this an ideal summer watch.

4 days ago | timeandtidewatches.com | Russell Sheldrake

The Bremont brand has been tied to aviation ever since its inception – indeed, the brand’s very name comes from the farmer whose field the founders crash-landed in whilst flying over France. So, after last year’s big rebrand, it’s great to see something familiar come from Henley-on-Thames in 2025 with the new Altitude collection.

1 week ago | timeandtidewatches.com | Russell Sheldrake

Looking across the current 5 Sports model range, most models continue the lineage from the legendary Seiko SKX. While they’ve improved upon the antiquated 7s26 movement and added features like a GMT, they have become more of an all-round sports watch collection when compared to the ISO-certified diver that the SKX was. But outside of enthusiast circles, that hasn’t really affected their popularity.

3 weeks ago | timeandtidewatches.com | Russell Sheldrake

It’s a brave man who attempts to reimagine an icon, but over at Bulgari, they don’t seem to turn away from a challenge. The Serpenti has been an iconic shape for the Roman brand for decades now, and that recognisable snake’s head that is often combined with the tubogas bracelet has been seen from ballrooms to silver screens for generations now. So why mess with it?

3 weeks ago | timeandtidewatches.com | Russell Sheldrake

On Thursday evening, we hosted another event in our London Studio, and just like we did with our Pizza Unique party with Studio Underd0g, we were looking to raise money for a good cause. This time we had another British brand, Fears, which is sponsoring Angus Collins, a record-breaking ocean rower who is about to attempt a feat no one has achieved before, and that is to row around the British Isle, completely unassisted.