Sam Sires

May 20, 2024 | fueled.com | Sam Sires |Andrew O'Hara |Shiwon Oh |Sabrina Hartono

On July 1, 2023, Google Universal Analytics (UA) properties stopped processing new data as part of Google’s transition to Google Analytics 4 (GA4). Google Analytics 360 (GA360), the paid, enterprise version of UA, will also stop collecting data one year after UA on July 1, 2024. Users will also lose access to the UA interface, historical data, and APIs on July 1, 2024. But don't panic — losing your valuable historical data isn't inevitable.

May 14, 2024 | fueled.com | Sam Sires |Andrew O'Hara |Shiwon Oh |Sabrina Hartono

Having direct influence on the guest experience and maintaining engagement within your proprietary digital experience is crucial in the hotel industry. As Fueled explored in the article “How Mobile Apps are Transforming Hospitality in 2024”, mobile apps can aid hotels in retaining guest loyalty, boosting revenue, and more. The challenge many hotels face however, is in retaining guest interest and activity throughout the duration of their stay.

May 14, 2024 | fueled.com | Andrew O'Hara |Sabrina Hartono |Sam Sires |Shiwon Oh

While things have arguably settled, there’s still some turmoil in the world of social media. Facebook has fallen out of favor, TikTok is surrounded by legal battles, and Twitter — er, X — has a controversial figurehead running ship. Many users have abandoned Twitter, moving to the likes of Bluesky or Mastodon. Ivory is a fantastic app for accessing the latter. Ivory was created by Tapbots, who famously had one of the best Twitter clients before Musk abruptly pulled the plug on them.

May 8, 2024 | fueled.com | Andrew O'Hara |Sabrina Hartono |Sam Sires |Shiwon Oh

I hope this isn’t too blasphemous because it’s been the go-to credit source for years, but I’ve started to despise the IMDb website and app. The website has become so bloated since the Amazon acquisition, and the app feels like its nothing more than a web view. Know what is a great experience though? Callsheet. A new app that is blazing fast and designed with keeping mobile in mind first. Callsheet, like IMDb, gives you a list of what’s trending.

May 7, 2024 | fueled.com | Sam Sires |Shiwon Oh |Sabrina Hartono |Andrew O'Hara

Modern travelers want modern solutions, and the ability to craft their own journeys. Traditional, linear experiences are no longer suitable to capture the interest of modern guests. In a recent survey by NYU’s School of Professional Studies, 92% of 525 hoteliers surveyed said their guests were more accepting of contactless technology, and that access to the technology had become an expectation. Not only has self-service become an expectation, it’s now a top preference for guests.