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Samiksha Goel

Bangalore, Delhi, New Delhi

Startup Reporter at Mint

Featured in: Favicon themorningcontext.com Favicon newindianexpress.com Favicon deccanherald.com Favicon livelaw.in Favicon livemint.com Favicon flipboard.com Favicon htsyndication.com

Articles

  • Mint Explainer: Why is Swiggy now delivering DJs, therapists, and astrologers?

    1 week ago | livemint.com | Samiksha Goel

    While Swiggy has launched several apps, such as SNACC (a quick snack delivery app), SwigL (a learning app for delivery partners to perform their daily tasks effectively), Instamart (a quick grocery and essentials delivery app), Scenes (a ticketing and events platform), and Swiggy Minis (a marketplace for small businesses), among others, all of them have stayed within the boundaries of its core food delivery proposition. Its latest bet, Pyng, marks a significant shift.

  • Spending ₹988 crore to earn ₹97 crore-20 years on, Cleartrip still has no flight plan

    1 week ago | livemint.com | Samiksha Goel

    Companies Summary While its travel industry rivals MakeMyTrip, Ixigo and EaseMyTrip are turning profits, Cleartrip is sinking deeper into the red, spending huge sums and ending up with an ₹800 crore loss. What ails this once-promising travel platform? This is a Mint Premium article gifted to you. Subscribe to enjoy similar stories.

  • Spending ₹988 cr to earn ₹97 cr—20 years on, Cleartrip still has no flight plan | Flipboard

    1 week ago | flipboard.com | Samiksha Goel

    3 hours agoAmid accusations of mismanagement were hurled at Hrithik Roshan’s USA tour by some netizens on Instagram and Reddit, the event organizer finally addressed the issue. Denying any allegations of mismanagement, they called the claims ‘baseless’ and ‘malicious.’ The response follows viral posts from …

  • HT Syndication: Spending Rs.988 crore to earn Rs.97 crore-20 years on, Cleartrip still has no flight plan

    1 week ago | htsyndication.com | Samiksha Goel

    New Delhi, April 13 -- Bengaluru: "Ladies and gentlemen, are you ready for the summer vacation," M.S. Dhoni asks, donning a pilot's uniform in a Cleartrip ad that aired around a year ago. The Indian cricket legend, known to command top dollar for brand endorsements, lays out the pitch around steep discounts-10% off on international flights and up to Rs.2,000 off on international hotel bookings-for new users.

  • As audio streaming comes of age, companies turn to AI for a growth slingshot

    2 weeks ago | livemint.com | Samiksha Goel

    Technology Summary Imagine a world where your favourite bedtime stories, thrillers and romances are written and narrated by AI. That’s now a reality and it’s reshaping how millions consume audio entertainment. A deep dive. This is a Mint Premium article gifted to you. Subscribe to enjoy similar stories. Bengaluru: Ankur Goel, a 32-year-old software engineer, first discovered Kuku FM through an ad on Instagram last year.

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Samiksha Goel
Samiksha Goel @samikshagoel20
25 Mar 25

RT @livemint: Tata Neu’s superapp struggles to take off! Now betting on quick commerce to challenge Blinkit, Zepto & Swiggy Instamart. 📲 (…

Samiksha Goel
Samiksha Goel @samikshagoel20
18 Mar 25

RT @livemint: Bengaluru-based edtech startup Vedantu is setting its sights on an IPO as it edges closer to profitability, following a year…

Samiksha Goel
Samiksha Goel @samikshagoel20
13 Feb 25

RT @livemint: #MintLongStory | iD Fresh Foods started out in 2005 selling idli and dosa batter in Bengaluru. Today, the company still deriv…