Sara Spruch-Feiner

New York

Senior Reporter at Glossy

Senior Reporter @glossyco, building Glossy Pop — about the intersection of beauty, fashion, and culture. [email protected] / @sarajanenyc on IG.

Articles

Coachella activations, the state of 'clean' beauty, and Beautyfor's mission to find a home for beauty products

23 hours ago | glossy.co | Sara Spruch-Feiner

This is an episode of the Glossy Beauty Podcast, which features candid conversations about how today’s trends are shaping the future of the beauty and wellness industries. More from the series →Subscribe: Apple Podcasts • Spotify Gabby Shacknai and Zoe Weiner were already veteran beauty editors when they debuted their nonprofit, Beautyfor, in June 2024.
Glossy Pop Newsletter: Adanola looks to cement its spot as 'it' girl athleisure in the US

6 days ago | glossy.co | Sara Spruch-Feiner

To receive the Glossy Pop newsletter in your inbox every Friday, click here. All products featured on Glossy Pop are independently selected by our editorial team. However, when you buy something through our retail links, we may earn an affiliate commission. When it comes to everyday attire, the presence of logos routinely goes in and out of style. But at the gym, they’re sort of always there.
Glossy Pop Newsletter: Wellness brands are winning on TikTok Shop, for now

2 weeks ago | glossy.co | Sara Spruch-Feiner

“Wellness” has been part of the consumer zeitgeist for well over a decade — and thanks to TikTok Shop, young wellness brands have a new place to acquire new customers. Given that Gen Z uses TikTok like Google, it makes sense that the demo is turning to the app for health and wellness information, seeking recommendations for everything from the best at-home workout to the best creatine gummies.
Exclusive: In tandem with Ulta Beauty launch, Cécred invests in first brand campaign

2 weeks ago | glossy.co | Sara Spruch-Feiner

On Sunday, Cécred, Beyoncé Knowles-Carter’s 14-month-old hair-care baby, debuted in all of Ulta Beauty’s doors — more than 1,400 across the country. And on Monday, the brand launched its first brand campaign, dubbed “A Deeper Understanding of Hair.” It partnered with advertising agency Wieden+Kennedy to bring its vision to life. In a series of video assets shot documentary-style, the campaign tells the stories of six women and their emotional journeys with their hair, including highs and lows.
Glossy Pop Newsletter: Stoney Clover Lane's founders are building an empire with two new brands

2 weeks ago | glossy.co | Sara Spruch-Feiner

To receive the Glossy Pop newsletter in your inbox every Friday, click here. All products featured on Glossy Pop are independently selected by our editorial team. However, when you buy something through our retail links, we may earn an affiliate commission. Stoney Clover Lane has two sister brands you’ve never heard of.
With Sephora launch, Ultra Violette readies to take the US market by storm

3 weeks ago | glossy.co | Sara Spruch-Feiner

Subscribe: Apple Podcasts • Spotify Sephora has launched numerous new brands in recent months, many of them buzzy and beloved — but perhaps none has been as hotly anticipated as Ultra Violette (that’s pronounced “violet”), the Aussie sunscreen brand first launched in 2018.
Inside the Gen Z-Gen Alpha hair perfume and body mist explosion

3 weeks ago | glossy.co | Sara Spruch-Feiner

To receive the Glossy Pop newsletter in your inbox every Friday, click here. All products featured on Glossy Pop are independently selected by our editorial team. However, when you buy something through our retail links, we may earn an affiliate commission. In case you haven’t heard: fragrance is booming. And as the category grows, so too do its tertiary products, including hair perfumes, and hair and body mists, as popularized (for younger generations) by Sol de Janeiro.
Exclusive: Inside Rare Beauty's plan to own the blush category

4 weeks ago | glossy.co | Sara Spruch-Feiner

All products featured on Glossy Pop are independently selected by our editorial team. However, when you buy something through our retail links, we may earn an affiliate commission. When Rare Beauty launched toward the end of 2020, it did so with 150 SKUs. At the time, there was no way of knowing that its $25 Soft Pinch Liquid Blush would become iconic and one of TikTok’s first truly viral beauty products, according to multiple reps for the brand.
The Inkey List brings buzzy exosomes to the masses with new $22 serum

1 month ago | glossy.co | Sara Spruch-Feiner

Last week, The Inkey List introduced its latest serum at Sephora, the $22 Exosome Hydro-Glow Complex Serum. A search for the ingredient on the retailer’s site brings up just one other product: Skinfix’s $69 Exo + Ectoin Retinol-Alternative Intensive Skin Barrier Repair Baume. The Inkey Lists’s product is sold at Sephora and on the brand’s e-commerce site. Exosomes are increasingly buzzy in the skin-care world.
How Sephora landed a role alongside Kate Hudson in Netflix's 'Running Point'

1 month ago | glossy.co | Sara Spruch-Feiner

To receive the Glossy Pop newsletter in your inbox every Friday, click here. All products featured on Glossy Pop are independently selected by our editorial team. However, when you buy something through our retail links, we may earn an affiliate commission. “Nothing bad ever happens at Sephora,” Kate Hudson’s character, Isla Gordon, says while roaming the beauty mecca in episode two of the Netflix hit series “Running Point,” which debuted on February 27.