Sarah Keady

Group Style and Interiors Director at Country Living (UK)

Group Style and Interiors Director at House Beautiful (UK)

Group Style and Interiors Director at Good Housekeeping (UK)

Group Style and Interiors Director at Prima Magazine

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Articles

7 Must-Have High Street Finds Perfect For A Sleek Monochrome Makeover

2 months ago | housebeautiful.com | Sarah Keady

Vases, from a selection, M&S x Kelly HoppenA crisp and modern monochrome palette had to take centre stage in my edit this week, as it's my current go-to combo. Although this pairing is old-hat among seasoned designers, it can also feel incredibly fresh – effortlessly cool, clean, and above all else, timeless. Whether styled boldly or with softer contrasts, black and white is a seasonless staple that brings instant polish to a room scheme.
Sophie Robinson's easy guide to decorating with blue — and the best rooms to make it shine

Mar 23, 2025 | housebeautiful.com | Sarah Keady

Sophie Robinson, House Beautiful’s expert colour columnist, is on a mission to inspire us to bring more colour and pattern into our homes, and this time she's shining a light on the world's most popular colour — blue. 'It's a classic, it never goes out of style,' says Sophie in the latest episode of our Decorate With Confidence video series. Blue is a versatile and much-loved colour when it comes to interior design, and there's a pleasing spectrum of shades to choose from.
'Country Florals Have Never Been More Fashionable'

Feb 24, 2025 | housebeautiful.com | Sarah Keady

Sophie Robinson, House Beautiful’s expert colour columnist, is on a mission to inspire us to bring more colour and pattern into our homes – and this time, the spotlight is on country florals. In our Decorate With Confidence video series, interior designer Sophie offers styling ideas, practical advice and shopping buys to help bring this vintage pattern to life in an easy, accessible and contemporary way.
Tangerine Colour Trend & Decorating With Orange

Jan 26, 2025 | housebeautiful.com | Sarah Keady

Sophie Robinson, House Beautiful’s expert colour columnist, is on a mission to inspire us to bring more colour and pattern into our homes. In the fourth episode of our Decorate With Confidence video series, interior designer Sophie shows us how to transform our space with tangerine. Although it’s been a bit of a fringe colour, 'it’s growing in popularity, and we’re only going to see more of it,’ says Sophie.
Sophie Robinson's design tips & tricks on decorating with bold stripes

Nov 29, 2024 | housebeautiful.com | Sarah Keady

Sophie Robinson, House Beautiful’s expert colour columnist, is on a mission to inspire us to bring more colour and pattern into our homes – and this time round, it's all about stripes. In the third episode of our new Decorate With Confidence video series, Sophie shares design tips and tricks on how to decorate with bold stripes. Extremely versatile, stripes are an easy way to add colour and pattern to your home.
Sophie Robinson: How to achieve a maximalist interior

Oct 31, 2024 | housebeautiful.com | Sarah Keady

Sophie Robinson, House Beautiful’s expert colour columnist, is on a mission to inspire us to bring more colour and pattern into our homes. In our new Decorate With Confidence video series, interior designer Sophie offers styling ideas, practical advice, and shopping buys to help bring the latest looks and trends to life in an easy, accessible way. In the second episode, Sophie talks about the maximalism trend.
10 Easy Ways To Get The Rustic Elegance Look In Your Home

Oct 17, 2024 | housebeautiful.com | Sarah Keady

Skip to ContentWe earn a commission for products purchased through some links in this article. The modern way to add rustic warmth to your space. By Sarah KeadyPublished: 18 October 20241Work magic with greenIt’s the quintessential colour of nature – experiment with shades that range from soft sage and olive to rich forest greens. Introduce through upholstery fabrics or accessories such as cushions, vases and throws. Pictured: Conrad sofa, Form by Tallboy. Pamela accent chair, Anthropologie.
Sophie Robinson's take on the Unexpected Red Theory

Sep 25, 2024 | housebeautiful.com | Sarah Keady

Sophie Robinson, House Beautiful’s expert colour columnist, is on a mission to inspire us to bring more colour and pattern into our homes. In our new Decorate With Confidence video series, interior designer Sophie offers styling ideas, practical advice and shopping buys to help bring the latest looks and trends to life in an easy, accessible way. First up, Sophie lifts the lid on decorating with red.
10 Ways To Capture The Spirit Of A Bohemian Artist's Home

Sep 4, 2024 | housebeautiful.com | Sarah Keady

Skip to ContentWe earn a commission for products purchased through some links in this article. Tap into that artsy, free-spirited approach to colour in your own space – it's easier than you think. By Sarah KeadyPublished: 05 September 20241Graphic designDon’t shy away from bold or unlikely colour combos: the azure blue used on this staircase makes a strong graphic statement, while toasty terracotta adds contrast and helps to ground the scheme.