Sarah Tomchesson

1 month ago | xbiz.com | Justin Goodrum |Sarah Tomchesson |Sean Quinn |Naima Karp

French sexual wellness brand Friday Bae is aiming to disrupt the market with its genderfluid, inclusive pleasure products. With bright pops of color for Gen Z and millennials to swoon over, Friday Bae is merging creativity and education for fans, dubbed the “Bae Squad.” The brand even has a podcast — “Call Me Bae” — which features ultra-short, informative sex education. Products range from a vegan aphrodisiac lip balm to vibrators in playful and discreet plushie cases.