Sebastian Duncan

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Articles

Best Tips For Successful Online Meetings - Expert Guidance

Jan 16, 2025 | realbusiness.co.uk | Sebastian Duncan

Virtual meetings have existed since the 1990s, but their use has become more widespread and sophisticated with the COVID-19 pandemic. Schools and businesses switched en masse to video conferencing to continue the business, and even after the quarantine was lifted, the popularity of these meeting methods was largely retained. But why are they still used, and how do you ensure their productivity?
Sales Training For Your Business – Why It’s Vital

Jan 16, 2025 | realbusiness.co.uk | Sebastian Duncan

Methods of business growth differ depending on the industry, but for many, the most efficient way forward is to seek out informed clients with high intent. The best way to do this is through sales, which can involve attending exhibitions or seeking out leads with high intent. But how do you find success in the sales process?
6 Ways To Improve Online Sales

Dec 12, 2024 | realbusiness.co.uk | Sebastian Duncan

In today’s digitally-shifting world, online shopping has become a common thing, with 26.5% of all retail sales happening online in 2022, up from 19% in 2019. Its convenience and massive expansion of potential customers, combined with its ability to discount many logistical concerns (such as locale), make it a fantastic avenue for businesses from small to large to experience massive growth. But how do we capitalise on online shoppers?
How To Become A Freelance Writer

Nov 18, 2024 | realbusiness.co.uk | Chris Sadler |Sebastian Duncan

Reading for leisure has decreased in popularity, but for research, business and news seeking it’s just as, if not more popular than ever. Whether through engagement-seeking social media posts, website copy or content marketing, many businesses are looking for those with writing skills to generate interest and revenue. When they don’t have a dedicated writer on hand, they instead look to freelance writers. But how does someone become a freelance writer?
How To Create A Competitive Pricing Strategy

Nov 18, 2024 | realbusiness.co.uk | Chris Sadler |Sebastian Duncan

A competent business with effective competitive pricing strategies can directly result in an increased market share, higher customer retention, and enhanced profit through volume sales. But not every business owner understands its value when they’re first starting out. This makes them fail to understand the importance or best practices of utilising competitive prices backed by a strong strategy, which can have the opposite effect, including brand value erosion and being dragged into price wars.
Offering A Dry Promotion - Pros And Cons For A Business Owner

Oct 18, 2024 | realbusiness.co.uk | Sebastian Duncan

Regardless of how much an employee loves their job, consider the business their family, or are loyal to their colleagues, their primary motivation is being paid. For this reason, a dry promotion, which is a promotion without a raise, can impact morale and job satisfaction and even might signal meetings with HR – if it’s not done right. But how would a dry promotion be done right?
What Is Distributed Leadership? - A Guide On Management

Oct 18, 2024 | realbusiness.co.uk | Sebastian Duncan

The distributed leadership model involves distributing leadership across multiple members of an organisation, enhancing leadership capacity through collaboration, collective decision-making, and the use of differing expertise. Many industries utilise this model, but a study by Liethwood et al. (2009) found that it’s prominent in the highest-performing schools in the UK, USA, and parts of Europe.
How personal and core values help your business: a comprehensive guide.

Sep 24, 2024 | realbusiness.co.uk | Sebastian Duncan

Whilst the term “personal values” evokes solitary connotations, applying them to your business can be massively beneficial to your business strategy, business identity and development of yourself as a person. These principles called “core values” act like a compass, providing clarity and consistency when tough business choices arise, and can be the foundation of a strong company culture that promotes long-lasting customer relationships and success.
The Benefits Of E-learning At Work

Sep 15, 2024 | realbusiness.co.uk | Sebastian Duncan

E-learning, also known as online training, has been introduced to many modern businesses as a way of offering flexible progression of skills for employees. The corporate training market has been slated to increase by a 15.5% compound annual growth rate due to its rapidly growing popularity as a training method, allowing employees to complete training 40-60% faster than traditional, in-person training courses, and saving millions in the process market-wide.
The Landlord Self-Assessment Tax Return Guide

Aug 27, 2024 | realbusiness.co.uk | Sebastian Duncan

A self-assessment tax return for a landlord is a process by which rental income is reported. Income tax due is calculated for HMRC. This is mandatory for any landlord who rents out a property, with penalties being applied if they fail to submit their tax return or pay income tax on time. But how is a self-assessment tax return filled out?