Serge Maillard's profile photo

Serge Maillard

Geneva

Publisher at Europa Star

Publisher, @EuropaStar

Articles

  • 2 weeks ago | europastar.com | Serge Maillard

    Your browser does not support the audio element. Since the end of the Basel fair — for decades the annual destination for the watch industry (Europa Star was an exhibitor for more than 80 years) — the sector has slowly been moving to Geneva. Not yet all in one place, with more than 200 brands showing their new releases throughout the canton, it is without contest the most important week in the calendar for watchmakers.

  • 2 weeks ago | europastar.com | Serge Maillard

    Your browser does not support the audio element. As Karl-Friedrich Scheufele, president of Chopard, points out in the interview he, together with his son, gave us for the Generations series that begins in this issue, family-owned companies are not as unusual as we may think, quaint throwbacks to a bygone era. On the contrary.

  • 2 weeks ago | europastar.com | Serge Maillard

    Your browser does not support the audio element. The watch industry has been dogged these past months by cyclical and, in some cases, structural challenges, culminating, as brands and retailers gathered at Watches and Wonders, in Donald Trump’s announcement of a 31% tariff on imports from Switzerland (versus 20% for the European Union and 10% for the United Kingdom).

  • 1 month ago | europastar.com | Serge Maillard

    Your browser does not support the audio element. In watchmaking, Louis Vuitton has made a winning choice to side with the independents. Since 2009 it has patiently grown its Fabrique du Temps in Geneva (now extended to include La Fabrique des Boîtiers and La Fabrique des Mouvements), building on the skill, experience and immense ingenuity of master watchmakers Enrico Barbasini and Michel Navas, all the while bringing a broad palette of handcrafts, such as miniature painting, in-house.

  • 1 month ago | europastar.com | Serge Maillard

    Your browser does not support the audio element. In watchmaking, Louis Vuitton has made a winning choice to side with the independents. Since 2009 it has patiently grown its Fabrique du Temps in Geneva (now extended to include La Fabrique des Boîtiers and La Fabrique des Mouvements), building on the skill, experience and immense ingenuity of master watchmakers Enrico Barbasini and Michel Navas, all the while bringing a broad palette of handcrafts, such as miniature painting, in-house.

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Serge Maillard
Serge Maillard @maillards
15 Oct 20

RT @AIPPI_ORG: Very well done Leticia! Read the story about Leticia and the other winners online here: https://t.co/mR9aLnkPV5 #AIPPI

Serge Maillard
Serge Maillard @maillards
3 Feb 20

A first strong impact of the coronavirus on the watch industry's 2020 calendar: The Swatch Group will cancel its press event planned in Zurich at the beginning of March. We'll devote a full report to the Future of Watch Fairs in our upcoming March issue. @EuropaStar #press

Serge Maillard
Serge Maillard @maillards
1 Feb 20

Greubel Forsey recently presented its Hand Made 1. As its name suggests, this exceptional watch was made almost entirely (95%) by hand. https://t.co/BFHxjfrxy6