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Shane Thomas

Calgary, Canada

Making sense of innovation in agriculture | @UpstreamAg - Weekly newsletter delivering essential news and analysis for agribusiness leaders

Articles

  • 2 weeks ago | upstream.ag | Shane Thomas

    Welcome to the 263rd edition of Upstream Ag Insights— the most trusted resource for strategic insights by over 20,000 agribusiness leaders. Below you’ll find critical ag industry news, strategic frameworks, and detailed analysis designed to give you a competitive edge and satiate your curiosity.

  • 4 weeks ago | upstream.ag | Shane Thomas

    Subscribe to Upstream Ag Professional to read the rest. Become a paying member of Upstream Ag to get access to this post and other subscriber-only content.

  • 2 months ago | upstream.ag | Shane Thomas

    Welcome to the 258th edition of Upstream Ag Insights—the most trusted resource for strategic insights by over 20,000 agribusiness leaders. Upstream Ag Insights is written by agribusiness professionals, for agribusiness professionals. Below you’ll find critical industry news, strategic frameworks, and detailed analysis designed to give you a competitive edge and satiate your curiosity.

  • Mar 2, 2025 | upstream.ag | Shane Thomas

    Welcome to the 83rd Edition of Upstream Ag Professional First off, thank you for your patience during this week’s transition to the new platform. There were some emails that went out that looked phishy, some saying subscriptions ended and some with broken links to log in, so thank you for bearing with me.

  • Feb 25, 2025 | upstream.ag | Shane Thomas

    Hi Everyone,This is a notice to let you know I’m switching Upstream Ag Professional to a new and improved platform beginning today. Important: Since Upstream is moving to a new platform you might get a notification/email from Substack that your subscription has ended. This is not true and you can ignore it. Everything will continue as normal. No action is needed on your end. Professional Edition #83 will arrive in your inbox Sunday as usual…Just with a slightly different look.

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Shane Thomas
Shane Thomas @ShaneAgronomy
16 May 25

RT @jolleytime: Yes @ShaneAgronomy. Turns out the most regenerative thing in ag isn't soil, it's marketing. When even the fertilizer cos. a…

Shane Thomas
Shane Thomas @ShaneAgronomy
12 May 25

RT @JanetteJoyB: this this this this this great framing by @UpstreamAg around regen ag and the downsides of the loosey-goosey-ness around…

Shane Thomas
Shane Thomas @ShaneAgronomy
11 May 25

RT @wheatgrowers: If you like great reads, @ShaneAgronomy has a great one here, highlighting the bandwagon effect regenerative ag has creat…