Stephanie Walden

New York

Writer and Editor at Freelance

Contributor at Forbes

Articles

Story from Verizon: How digital connections — and costs — are shaping family life in 2025

1 month ago | usatoday.com | Stephanie Walden

Technology is now a part of everyday family life. But staying connected comes with costs — and that cost has become a growing challenge for many American households. Just picture the following dinnertime scenario: Dad’s using his tablet to follow a recipe, while mom’s texting that she’s on her way home from work. Meanwhile, their teenage daughter is video-chatting with her grandparents on the couch and their younger son is using an app to finish his homework at the kitchen counter.
NLP SEO: What is Natural Language Processing and Why It Matters for SEO - Contently

Aug 14, 2024 | contently.com | Stephanie Walden

As a content marketer, your job is to create engaging pieces that organically connect with readers (or listeners, or viewers… you get the gist). This means you need to be intentional and attract the right traffic to your website—and to do that, you have to create content that actually shows up on search engine results pages (SERPs). But this is becoming more challenging today, with the rise of AI-powered search and zero-click results.
How to Use ChatGPT for Content Analysis and Optimization - Contently

Jul 10, 2024 | contently.com | Stephanie Walden

Editors who’ve experimented with generative AI for spinning articles from whole cloth know its fondness for “rich tapestry” metaphors. Strategists, too, learning how to use ChatGPT for content marketing have likely encountered less-than-revelatory “strategies” like “create compelling content that resonates with your target audience.”It’s unsurprising that AI leans heavily on cliches.
The Content Strategy Checklist for Scaling a Content Marketing Program - Contently

Jul 2, 2024 | contently.com | Stephanie Walden

You’ve hired a couple of go-to creators who produce on-brand work. You’ve made a few killer pieces of content—albeit, not without some blood, sweat, and tears. Now, it’s time to do it again. About 250 times. This quarter. Daunted? You’re not alone. Scaling is one of the biggest challenges of a successful content marketing program.
Five smart ways to start a budget

Jun 18, 2024 | tangerine.ca | Stephanie Walden

This article or video (the “Content”), as applicable, is provided by independent third parties that are not affiliated with Tangerine Bank or any of its affiliates. Tangerine Bank and its affiliates neither endorse or approve nor are liable for any third party Content, or investment or financial loss arising from any use of such Content.
Goodbye Third-Party Cookies, Hello Content Marketing

May 13, 2024 | contently.com | Stephanie Walden

We get it: Articles about the death of third-party cookies feel a little like a Boy Who Cried Wolf situation. Google has reportedly been rolling out this shift for years. The company first announced the move in February 2020—only to postpone the implementation timeline every year since. According to Forrester, in 2023, more than half of global marketers thought the whole thing was a bluff.
Creating A Local SEO Content Strategy That Attracts New Business

May 11, 2024 | contently.com | Stephanie Walden

My partner and I have a sacred weekend ritual: Pizza Fridays. A few weeks ago, we found ourselves in Minneapolis, a city neither of us know well, for the occasion. Naturally, we turned to our go-to expert on all things local and delicious: Google. A quick search for “best pizza near me” yielded several promising prospects, and we selected one for our weekly fix.
Story from Chase Bank: 5 ways to level up personal finances

Nov 13, 2023 | usatoday.com | Stephanie Walden

If you’ve ever found yourself poring over receipts, calculator in hand, trying to figure out where your last paycheck disappeared — you’re not alone. In today’s roller-coaster economy, many factors can affect your finances, making it feel like a constant game of catch-up when it comes to budgeting and paying your monthly bills.
Story Brief Basics: What to Look For and How to Respond

Nov 9, 2023 | contently.net | Stephanie Walden

I recently received an email from a potential new client that gave me pause: “We’re looking for an article about home mortgages for millennials. We’re open to suggestions on formatting. What’s your rate?”After seven years of freelancing, I’ve learned the hard way that an assignment that comes in the form of a three-sentence email is often a wolf in sheep’s clothing. A simple primer on home loans sounds easy enough.
How educators are learning to use AI in the college classroom

Sep 26, 2023 | garage.hp.com | Stephanie Walden

Innovation How educators are learning to use AI in the college classroom Together, teachers and students are getting first-hand experience with the potential and pitfalls of generative AI. By Stephanie Walden — September 26, 2023 Yale University professor Alexander Gil Fuentes recently issued an unorthodox disclaimer on an assignment for his Introduction to Digital Humanities II course: “This final paper may be the strangest you’ve submitted for a grade in your whole life.