Steve McCaskill

England, London, Maidstone, Switzerland

Technology Editor at SportsPro

Technology Editor @SportsPro. My timeline is basically ESPN 8 The Ocho with extra 5G.

Articles

YouTube and NFL set to agree global streaming deal for Brazil game

6 days ago | sportspro.com | Steve McCaskill

Last season’s Brazil game was shown by PeacockNFL already works with Google’s YouTube on Sunday TicketLeague will stage eight international series games in 2025YouTube is reportedly the frontrunner to secure the exclusive global broadcast rights to the National Football League’s (NFL) regular season game in Brazil.
Will Ligue 1’s DTC plan end French soccer’s broadcast permacrisis?

1 week ago | sportspro.com | Steve McCaskill

I’m not sure whether the French language possesses a phrase equivalent to ‘if a deal sounds too good to be true then it probably is’. But it would have been worth someone translating that well-trodden cliché when France’s Professional Football League (LFP) accepted Mediapro’s €814 million-a-year offer for the lion’s share of Ligue 1’s domestic broadcast rights back in 2018.
EA Sports to stream live MLS matches in EA FC

1 week ago | sportspro.com | Steve McCaskill

FCM TV Portal will live stream games in-appFirst game will be on 10th MayDeal designed to increase exposure among younger fansMajor League Soccer (MLS) will stream live games via the EA FC Mobile video game – the first time EA Sports has ever streamed a live soccer game through one of its titles. Up to four regular season games will be broadcast via a dedicated ‘FCM TV’ portal, the first of which will be a 2024 MLS Cup rematch between the Los Angeles Galaxy and the New York Red Bulls on 10th May.
Sky sees Lions brand power and viewership as key to longstanding broadcast deal

1 week ago | sportspro.com | Steve McCaskill

Sky Sports has broadcast the Lions since 1997Broadcaster will air all nine games from 2025 tour to AustraliaSky has ditched several major rugby competitions in past decadeSky Sports says the brand power of the British & Irish Lions coupled with impressive viewing figures are the reason it continues to broadcast the quadrennial rugby union tour, despite downsizing its coverage of the sport in recent years.
Pac-12 strikes new short-term broadcast deals with CBS, ESPN and The CW

1 week ago | sportspro.com | Steve McCaskill

The CW returns as it continues to grow sporting interestESPN to air Pac-12 for first time since splitSix new schools will play in college football conference in 2026The Pac-12 college sports conference has signed one-year broadcast deals with the CW, CBS and ESPN for home games involving its two remaining teams – Oregon State and Washington State. The arrangement sees The CW return for another season as the conference’s senior broadcast partner.
RTFKT NFT owners sue Nike after Web 3.0 platform closure

2 weeks ago | sportspro.com | Steve McCaskill

Nike is being sued by owners of non-fungible tokens (NFTs) issued by its RTKFT digital fashion subsidiary who claim their assets are now worthless following the company’s decision to shutter its Web 3.0 operations last year.
TNT Sports losses widen to UK£190m after rebrand

2 weeks ago | sportspro.com | Steve McCaskill

Losses at TNT Sports, the UK pay-TV broadcasting joint-venture between Warner Bros Discovery (WBD) and BT, widened to nearly UK£190 million during its first season after a high profile rebrand from BT Sport.
WSC Sports expands into live streaming with Infront Lab acquisition

4 weeks ago | sportspro.com | Steve McCaskill

WSC Sports acquires tech and talent from InfrontTwo new products added to portfolioInfront sold professional services and digital product business to Next League in 2023Artificial intelligence (AI) content specialist WSC Sports is acquiring Infront Lab, the Swiss-based agency’s sports technology research and development division, to expand its offering to include live streaming and other forms of fan engagement services.
Will TikTok be bought or banned?

4 weeks ago | sportspro.com | Steve McCaskill

This summer, the Savannah Bananas baseball team will stage ten events at Major League Baseball (MLB) ballparks, National Football League (NFL) stadiums, and college football arenas with every game broadcast on ESPN’s linear channels and streamed via ESPN+ and Disney+. It’s a huge leap for the Bananas, an exhibition team that have pioneered an entertainment-focused variation of baseball called ‘banana ball’ that subverts many of the sport’s conventions so that fans are treated to a spectacle.
Inside Bluesky’s vision for a less toxic and more profitable social media ecosystem

4 weeks ago | sportspro.com | Steve McCaskill

It’s hard not to discuss Bluesky without talking about X – the social network formerly known as Twitter. After all, Bluesky started out as a side project at Twitter back in 2019 before it spun out as an independent company in 2021 – a year before Elon Musk completed his controversial and pricey takeover. Both companies share Jack Dorsey as a founder, there are visual and aesthetic similarities between the two platforms, and both are microblogging services at heart.