Steve Tan

Nov 6, 2024 | martechvibe.com | Steve Tan

Winning brands will prioritise generating cross-channel journeys that bring together touchpoints without disrupting customer experiences. Topics Subscribe Share Today, the stakes are high for brands to deliver seamless interactions wherever their customers choose to engage with them. One in three customers will leave a brand they love after just one bad experience.

Oct 30, 2024 | lexology.com | Rajesh Sreenivasan |Steve Tan |Benjamin Cheong

IntroductionThe Elections (Integrity of Online Advertising) (Amendment) Bill ("Bill"), which was introduced in Parliament on 9 September 2024, was passed on 15 October 2024. The Bill introduces new measures against digitally manipulated content during elections, including artificial intelligence ("AI")-generated misinformation (aka deepfakes). The rapid advancement of AI technology has led to the creation of serious misinformation risks, particularly that of malicious deepfakes.

Oct 21, 2024 | lexology.com | Rajesh Sreenivasan |Steve Tan |Benjamin Cheong

IntroductionThe recent advent of generative artificial intelligence (“AI“) and large language models have led to groundbreaking opportunities for all parts of society. However, its adoption may be uneven across states. Small states, in particular, face challenges such as:access to resources and funding;limitations of small domestic markets and the resulting difficulty of tapping on economies of scale;access to data; andavailability of expertise and AI talent.

Sep 27, 2024 | lexology.com | Rajesh Sreenivasan |Steve Tan |Benjamin Cheong

IntroductionThe updated national Operational Technology ("OT") Cybersecurity Masterplan ("OT Masterplan 2024") was launched by Mrs Josephine Teo, Minister for Digital Development and Information and Minister-in-charge of Cybersecurity, at the fourth edition of the Singapore Operational Technology Cybersecurity Expert Panel Forum on 20 August 2024. It outlines Singapore's plans to boost the technical cybersecurity capabilities and competencies of the OT sector.

Aug 5, 2024 | lexology.com | Rajesh Sreenivasan |Steve Tan |Benjamin Cheong

IntroductionThe Personal Data Protection Commission ("PDPC") has launched a Proposed Guide on Synthetic Data Generation ("Guide") to help organisations understand Synthetic Data ("SD") generation techniques and potential use cases. The Guide will be offered as a resource within the Privacy Enhancing Technology ("PET") Sandbox. PETs are technologies that allow the processing, analysis, and extraction of insights from data without revealing the underlying personal or commercially sensitive data.