Tessa Clayton

England

Contributing Editor and Writer at Pre School News

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Articles

New Peppa Pig immersive experience to launch in Gateshead this autumn

2 days ago | preschoolnews.net | Tessa Clayton

A new immersive experience for preschoolers and their families, PEPPA PIG: Surprise Party, is opening at Metrocentre Gateshead this autumn. Developed by live entertainment company Immersive Everywhere in collaboration with Hasbro, PEPPA PIG: Surprise Party invites families to help plan the ultimate surprise celebration for Peppa.
Winning a Progressive Preschool Award: “As a business, it’s been a great boost - a real motivator to keep raising the bar”

2 days ago | preschoolnews.net | Tessa Clayton

With the 4 July closing date for entries for the 2025 Progressive Preschool Awards approaching, PreschoolNews.net has been catching up with 2024’s winners to find out what taking home a PPSA meant to them. Here, Mike Lynch, senior brand manager at VTech, reflects on the company’s win in the Best Licensed Toy Range category for its fun and interactive Shake It Bluey. How did it feel to win a PPS award? What did it mean to you and the team, and as a business?
Infantino expands teether range with heartfelt designs

2 days ago | preschoolnews.net | Tessa Clayton

By Tessa ClaytonJune 5, 2025 Infantino has unveiled Friendship Teethers, a super-cute duo of beaded bracelet-style teethers available in ‘I LOVE U’ and ‘BFF’ designs. Friendship Teethers are perfectly sized to chew on and easy to grasp, while the textured surfaces provide extra relief when sucking and chewing.
Hamleys expands global footprint with first store in Kuwait

2 days ago | preschoolnews.net | Tessa Clayton

By Tessa ClaytonJune 5, 2025 Hamleys, the world-famous British toy retailer, has officially opened its first store in Kuwait, bringing its signature magic and immersive play experiences to children and families at The Avenues mall. This marks the brand’s ninth location in the GCC, following its strong presence in the UAE and Qatar, and is part of its continued expansion across the Middle East.
Kidswear Collective brings pre-loved designer fashion to John Lewis Oxford Street

2 days ago | preschoolnews.net | Tessa Clayton

Kidswear Collective has launched a dedicated space inside the John Lewis flagship store on Oxford Street, offering customers a curated selection of pre-loved and past season designer kidswear. Occupying a 13 sq m area on the fourth floor within the Kidswear department, the new space features high-end items for babies, boys and girls aged 0–12. Shoppers will find designer labels such as Gucci, Burberry, Stella McCartney, Bonpoint and more, with prices up to 60% off the original retail price.
CONNEXTIX’s Brea Brand on the rise of educational toys

3 days ago | preschoolnews.net | Tessa Clayton

Brea Brand, ceo and co-founder of CONNETIX, gives insight into the evolving landscape of educational toys, and why parents are choosing toys that promote learning through play. “The toy industry as we know it is a rapidly changing and innovative space, which makes staying ahead of the game as important as ever.
iCandy announces new three-tier retail partner structure

4 days ago | preschoolnews.net | Tessa Clayton

iCandy has announced a major update to its retail partner programme, aimed at enhancing customer experience and strengthening ties with its retail partners. Launching in June, the new structure replaces the long-standing Brand Ambassador programme with a three-tier system designed to reflect varying levels of in-store and online support, product availability and staff expertise.
Kind + Jugend 2025 set to impress with global brands and Trend Space innovation

4 days ago | preschoolnews.net | Tessa Clayton

With just under 12 weeks to go, Kind + Jugend 2025 has reported that nearly 90% of its exhibition space is already filled. The leading global trade fair for baby and toddler products is scheduled for 9–11 September in Cologne, and exhibitors from 42 countries – including Germany, the UK, the US and Australia – will be in attendance.
Maxi-Cosi debuts the Jay Plus 3-in-1 Feeding Booster for busy modern families

4 days ago | preschoolnews.net | Tessa Clayton

Maxi-Cosi has unveiled its latest innovation designed to simplify mealtimes and play: the Jay Plus 3-in-1 Feeding Booster. Tailored for children aged 6 months to 3 years, the new seat combines three functions in one smart, portable design — serving as a booster seat, a floor chair and an activity station. As the name suggests, the Jay Plus 3-in-1 adapts easily to different stages of early childhood.
Don’t miss your chance to enter the 2025 Licensing Awards

4 days ago | preschoolnews.net | Tessa Clayton

Licensees, licensors and retailers of preschool brands are encouraged to enter The Licensing Awards before the cut-off date of this Friday, 6 June. A not-to-be-missed event in the licensing industry calendar, the Licensing Awards celebrate excellence across both product and retail – with special accolades also covering marketing and individual excellence – and will take place on Tuesday 16 September in The Great Room at The Grosvenor House Hotel, London.