Articles

  • Jul 9, 2024 | workweek.com | Tracey Wallace

    When I first started content marketing, I was a news-jacking pro. After all, I came from the news industry, and I knew how to take a piece of news, interview a couple experts, and layer over a point-of-view relevant to the brand I was working at. In fact, this is what had Verizon once send me a cease-and-desist. But news-jacking fell out of favor in content marketing years ago, in favor of longer-form content that could drive organic search traffic.

  • Apr 24, 2024 | wealthinsidermag.com | Tracey Wallace

    PRESS RELEASE. Monaco, April 24, 2024 – Memereum, a promising project on the BNB Smart Chain, is delighted to announce the launch of its presale. It invites investors to join the movement towards financial empowerment and innovation. With a suite of special financial products and services, Memereum is going to participate in the future advancement […]

  • Apr 3, 2024 | wealthinsidermag.com | Tracey Wallace

    Editor’s Note: This story originally appeared on Point2. When selling your home, it’s in your best interest to make it sound as appealing as possible. But while disclosing its faults might sound counterintuitive, it is, in fact, an essential step. Indeed, there are several things that you’re required by law to disclose to potential buyers, and failure to do so can have serious repercussions.

  • May 30, 2023 | klaviyo.com | Tracey Wallace

    Have you ever made money while you slept? Working in ecommerce marketing allows you to do just that—drive revenue without manually pressing “send” on various communications. The way to do it? Email automations, or flows. Email flows are email messages that send to customers automatically based on actions (such as abandoning their cart), milestones (such as anniversaries), or other triggers. Their purpose is to nurture relationships and encourage purchases.

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