Articles

  • Nov 15, 2024 | rv-pro.com | Vanessa Russell

    Are you looking for new ideas to connect with your ideal customer and grow an audience of brand fans? Social media marketing is a powerful tool that can help you achieve just that. In this article, we’ll explore why social media marketing is valuable for RV-related brands, how to get started and what types of content should be a part of your brand’s social media strategy. Why Social Media Marketing? Social media marketing is crucial for brands because it allows you to sell RVing as a lifestyle.

  • Oct 30, 2024 | rv-pro.com | Vanessa Russell

    In the competitive RV industry, the key to not just surviving but thriving lies in retaining customers for life. Repeat buyers are incredibly valuable. They bring in additional revenue with subsequent purchases and often serve as brand advocates by recommending your dealership to friends, family and fellow RV enthusiasts. However, converting a one-time buyer into a lifelong customer entails more than simply selling an RV.

  • Sep 17, 2024 | rv-pro.com | Vanessa Russell

    What if your dealership was not only known as the best place to purchase an RV, but also as a resource for new RVers entering an exciting new lifestyle? Prospective RV travelers have myriad options when it comes to purchasing their first RV. This article will explore some unique ideas to help your RV dealership stand out as the foremost place to begin the RV lifestyle.

  • Nov 19, 2023 | rvtravel.com | Tiña De Maris |Tony Barthel |Cheri Sicard |Vanessa Russell

    Welcome to the RVtravel.com newsletter. Be sure to check out all our other RV-related newsletters. This is theabbreviated free edition of this newsletter. For the ad-free, full edition, please become a voluntary subscriber for a one-time donation of your choice. Your support means a lot to us!November 19, 2023Issue 1131Free, abbreviated edition Cover story By Russ and Tiña De MarisThis week, an RV industry insider with decades of experience floated his opinion on what 2024 holds.

  • Nov 18, 2023 | rvtravel.com | Vanessa Russell

    The debate between new versus used RVs is as old as RVing itself. Sure, there is depreciation to consider, as well as the price. However, one of the biggest reasons people go with a new RV is often the manufacturer’s warranty. But is it really worth it? A new RV manufacturer’s warranty is not like a car warrantySure, the concept of having everything fixed on your RV for the first year is tempting. Just like when purchasing a new car, having this peace of mind is a helpful benefit.

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