Articles

  • 1 week ago | veronicallorcasmith.substack.com | Veronica Llorca-Smith

    Imagine waking up one day and finding out that you’ve lost over 1,000 subscribers overnight. Gone. It sounds like a creator’s nightmare, but for Phil (fictional name), it was very real. Last year, a time capsule sent him back to the past, except this was the present. And there was no “revert” button, or in this case, “unsend.”A bit of back story. Phil is a Top LinkedIn creator and he’s worked really hard to build his brand and create a huge following.

  • 2 weeks ago | veronicallorcasmith.substack.com | Veronica Llorca-Smith

    What’s the most valuable asset in your business? Well, it depends on what your business is. If you are in real estate, it’s your property. If you own a restaurant, it’s your reputation and your recipe but also your loyal clientele. If you are a creator, however, your biggest asset is not your audience or your products. It’s your brain. You creativity. Your IP. You could lose everything today, and you would be able to rebuild it all from scratch by leveraging the magic sitting between your ears.

  • 2 weeks ago | veronicallorcasmith.substack.com | Veronica Llorca-Smith

    Welcome to the Public Speaking Playbook:A self-paced course with weekly modules on mindset and strategy to incorporate public speaking into your ecosystem to boost your growth and generate new income streams.

  • 3 weeks ago | veronicallorcasmith.substack.com | Veronica Llorca-Smith

    Imagine going into a shop for the first time and finding an open door with no one to welcome you. You look around, peek inside and see many things but you are not too sure if itโ€™s okay to browse through the aisles. Hesitant and confused, you decide to keep walkingโ€ฆNext door you have another shop but this one is different: thereโ€™s a friendly lady inside making eye contact with a slight smile. She welcomes you in, thereโ€™s music playing and you even get some free samples. You feel at home.

  • 3 weeks ago | veronicallorcasmith.substack.com | Veronica Llorca-Smith

    When I began my solopreneur journey at the end of 2022, I focused all my energy on doing more, writing more, and producing more. It was exhausting. My business model was to reach more people and turn them into followers, subscribers, and customers. I relied heavily on volume, and the needle moved slowly. When you start in the digital world from zero, as many of us do, it’s hard to build a business based purely on the size of your audience.