Walter Charnizon

New York

President at TechDay

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techdayhq.com

Articles

What Consumers Look For In a Small Business — TechDay

3 weeks ago | techdayhq.com | Walter Charnizon

Corporations may be getting bigger, but it’s still small businesses that drive the USA. Some 99.9% of businesses in the US are classed as ‘small businesses,’ and they also account for nearly half of the country’s employees. Still, despite the positive statistics, it’s just a fact that small, brick-and-mortar businesses face unique challenges. There’s the rise of eCommerce, for starters, and the small matter of intense competition from other businesses.
Startups: how to increase mobile user acquisition without burning their budget — TechDay

1 month ago | techdayhq.com | Walter Charnizon

In today's mobile-first world, user acquisition (UA) is the lifetime of any app-based startup. But to score the UA while lean? This is the place where things become difficult. Many early stage teams put money in campaigns with poor targeting, generic creative and zero data feedback loops. Good news? With the right strategy and mentality, it is completely possible to develop your user base efficiently - and continuously. 1.
How Advanced Analytics Consulting Benefits Businesses In Commodities — TechDay

1 month ago | techdayhq.com | Walter Charnizon

Businesses in the commodities sector often face unpredictable conditions. Fluctuating prices, shifting global demand, and supply chain risks can create many challenges. To keep up, companies need tools that offer clarity, not just more data. This is where advanced analytics consulting becomes valuable. With expert help, businesses can better understand patterns, predict changes, and make smarter decisions.
How App Developers Can Better Put Themselves in a User's Shoes — TechDay

2 months ago | techdayhq.com | Walter Charnizon

Ever used an app and wondered if it was designed to test your patience and see how frustrated you would get before smashing your phone against a wall? I mean, the app was so sluggish and cluttered that you felt it was a social experiment to test human annoyance levels. Now, imagine users having the same reaction for an app you built. That kind of response only comes down to one problem—you didn’t put yourself in the user’s shoes while designing.
Why User Well-being is Key to Trust and Success in Tech Startups — TechDay

2 months ago | techdayhq.com | Walter Charnizon

Technology startups are often lauded for their innovative solutions and disruptive potential. However, amid the race to market and the quest for scalability, one crucial aspect often remains overlooked, i.e., the well-being of users. Prioritizing user well-being is not just a moral imperative. It is essential for building and maintaining trust in a market saturated with choices.
6 Important Design and Communication Tips for Brand and Product Differentiation — TechDay

2 months ago | techdayhq.com | Walter Charnizon

Capturing and engaging your target audience's attention is no easy feat — especially in today's world of almost endless consumer choice. With an ever-growing number of available solutions, the customer journey is becoming more complex (and time-consuming) than ever. So, regardless of whether you're trying to elevate product and brand awareness, improve conversion rates, or maximize customer retention, you must invest in brand and product differentiation.
Tech-Powered Startups: How New Businesses Can Scale Rapidly Today — TechDay

2 months ago | techdayhq.com | Walter Charnizon

Technology has changed the way businesses grow. Not long ago, startups had to struggle for years before they could stand alongside industry leaders. They needed massive investments, large teams, and extensive infrastructure. Today, the game has changed. Tech-powered startups can scale rapidly, sometimes outpacing companies that have been around for decades. With the right tools, businesses can automate operations, streamline workflows, and reach global markets without breaking the bank.
Common IT Challenges That Slow Down Business Growth — TechDay

2 months ago | techdayhq.com | Walter Charnizon

Technology plays a major role in business success. From managing operations to protecting data, IT systems keep businesses running smoothly. However, many companies struggle with technical issues that slow down progress. Outdated software, cybersecurity threats, and system downtime can create obstacles that impact efficiency and profitability. Small and mid-sized businesses often lack dedicated IT teams, making it harder to stay ahead of problems.
How Businesses Can Attract More Customers with On-Site EV Chargers — TechDay

2 months ago | techdayhq.com | Walter Charnizon

Electric vehicles (EVs) are becoming more common on the roads, and businesses that cater to the needs of EV drivers are poised to benefit. More than just accommodating eco-conscious customers, the availability of on-site EV chargers helps position a business as forward-thinking and sustainable.
4 Ways Startups Can Join the Design Revolution in Event Exhibits — TechDay

Mar 6, 2025 | techdayhq.com | Walter Charnizon

Do you remember the last advertisement you saw while booking a cab on a mobile app? Do you recall the stall at the expo where you interacted with people and handled a product you were interested in? The answer to the latter is likely to be a yes. In most marketing communication plans, events have a conspicuous spot. Firms in different stages of their lifecycle, from infancy to maturity, dabble in experiential affairs and trade shows.