Wesley Walden

Oct 14, 2024 | mckinsey.com | Eric Lamarre |Kate Smaje |Rodney Zemmel |Wesley Walden

Do the math on generative AI (gen AI), and the numbers can seem heady. But according to recent research, only a small percentage of companies are beginning to deliver meaningfully on its promise—and many have succumbed to “death by a thousand pilots,” in the words of Rodney Zemmel, global leader of McKinsey Digital.