Yiran Su

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Frontiers | Editorial: Emerging digital technologies as a game changer in the sport industry

2 weeks ago | frontiersin.org | Yiran Su |Pierre-Olaf Schut |Michel Desbordes |Ekaterina Glebova

clusters, ranging from high-value "Golden Fans" to disengaged segments needing reengagement strategies. By estimating Customer Lifetime Value (CLV)...
Frontiers | Editorial: Emerging digital technologies as a game changer in the sport industry

1 month ago | frontiersin.org | Yiran Su |Pierre-Olaf Schut |Michel Desbordes |Ekaterina Glebova

clusters, ranging from high-value "Golden Fans" to disengaged segments needing reengagement strategies. By estimating Customer Lifetime Value (CLV)...

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