AutoPacific

AutoPacific is a forward-thinking automotive marketing research and consulting company that offers valuable industry insights and data to its clients. What sets AutoPacific apart in its forecasting approach is its ability to combine economic and industry trends with genuine consumer insights gathered from their annual New Vehicle Satisfaction Study, which surveys new car buyers. Established in 1986, the firm also performs detailed proprietary research and provides consulting services for automotive manufacturers, distributors, marketers, and suppliers globally. The company's headquarters and advanced automotive research center are located in North Tustin, California, with additional offices in Michigan, Wisconsin, and the Carolinas. For more details, you can visit AutoPacific's websites: http://www.autopacific.com and http://vehiclevoice.com.

National

English

Research Company/Group

Outlet metrics

Domain Authority

Ranking

Global

#1592841

United States

#382474

Vehicles/Automotive Industry

#3795

Traffic sources

Monthly visitors

Articles

AutoPacific Releases 2024 Future Attribute Demand Study; Results Reveal Strong Interest in Customizable Driver Profiles, Wireless Charging Pads for Smartphones - AutoPacific

Aug 1, 2024 | autopacific.com | Robby DeGraff

Wireless Charging is Convenient and Increasingly UbiquitousThe most-wanted feature for 2024? Wireless charging pad for portable electronic devices for front passengers. As awareness rises for this popular amenity, demand isn’t just isolated to a vehicle’s front cabin, as the second most-wanted feature in this year’s FADS is a wireless charging pad for portable electronic devices for rear passengers as well.
Consumers Choose Features, not Vehicle Type to Express Their Personality and Style — AutoPacific

May 19, 2023 | autopacific.com | Robby DeGraff

How much do consumer views and attitudes dictate the type, brand and features for their next new vehicle? AutoPacific’s extensive battery of psychographic statements provide clients the ability to dig deeper into consumers to develop consumer profiles and feature packages based off those profiles, as well as target marketing strategies.