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Articles
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1 week ago |
boxofficetheory.com | Shawn Robbins
The full version of this report appears in Box Office Theory’s Substack newsletter. Key Tracking Factors & Rationale:Joining public forecasts this week are the first major studio releases of August. The Bad Guys 2 is aiming to build on the success of its predecessor, which was one of the early success stories in COVID-era theatrical recovery when it debuted to $23.95 million during spring 2022 before legging out to $97.5 million domestically.
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1 week ago |
boxofficetheory.com | Shawn Robbins
This report also appears in Box Office Theory’s Substack newsletter. 28 Years LaterBOT Domestic Weekend Forecast Range: $26 – 34 millionTraditional Industry Tracking: ~$28 millionElioBOT Domestic Weekend Forecast Range: $18 – 24 millionTraditional Industry Tracking: ~$25 millionKey Tracking Factors & Rationale:Both openers this weekend appear to have over-tracked in long range models, although Thursday’s Juneteenth certainly complicates projections.
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2 weeks ago |
boxofficetheory.com | Shawn Robbins
The full version of this report appears in Box Office Theory’s Substack newsletter. Since we’ve covered a lot in the last few weeks, we’re back on a six-week outlook today with notes on the heart of summer’s line-up. Key Tracking Factors & Rationale:The top story this week was arguably Superman‘s ticket on-sale beginning with strong early results.
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2 weeks ago |
boxofficetheory.com | Shawn Robbins
This report also appears in Box Office Theory’s Substack newsletter.
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3 weeks ago |
boxofficetheory.com | Shawn Robbins
The full version of this report appears in Box Office Theory’s Substack newsletter. Yes, we’ve been looking at films six weeks from opening in theaters.
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