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Gen Z Financial Literacy: Younger Americans Face Uncertainty but Are More Proactive in Seeking Financial Advice - CivicScience

1 month ago | civicscience.com

This is just a tiny glimpse of the data available to CivicScience clients. Discover more data. As Financial Literacy Month unfolds this April, CivicScience is taking a closer look at Gen Z — a tech-savvy generation coming of age in a time of economic uncertainty. Their approach to budgeting, investing, and financial planning reflects the challenges [...]Read More... from Gen Z Financial Literacy: Younger Americans Face Uncertainty but Are More Proactive in Seeking Financial Advice
Crypto Investments Rising in Time for a New Administration

Feb 1, 2025 | civicscience.com | Laurnie Wilson

Discover insights on rising crypto investments as a new administration takes office. Explore trends shaping the future of digital currencies.
Interest in Women’s Sports Soars Among Gen Z - and Men

Jan 23, 2025 | civicscience.com | Emily Goodwin

This is just a tiny glimpse of the data available to CivicScience clients. Discover more data. Game-changing dynamics are reshaping women’s sports viewership. Fresh data from CivicScience reveals a significant surge in fan engagement—particularly among two surprising demographics. As 2025 kicks off, industry leaders and brands should note the dramatic shift as Gen Z and male viewers emerge as powerful drivers behind the growth of women’s athletics.
Fitness Trends in 2025 | Running, Gym, Workouts & More

Jan 14, 2025 | civicscience.com | Sara Shriber

Explore 5 key fitness trends to watch in 2025 from CivicScience. Discover innovations and shifts shaping the future of health, wellness, and exercise.
Holiday Returns Trend Lower This Year, but Lingering Financial Concerns Are Driving the Current Rate

Jan 9, 2025 | civicscience.com | Emily Goodwin

This is just a sneak peek at the thousands of consumer insights available to CivicScience clients. Discover more data. While it truly is the thought behind every gift that counts, there are plenty of people out there who unboxed a gift over the holidays that just missed the mark. While new CivicScience data show over one-quarter of holiday gift recipients have either already returned/exchanged a gift or plan to do so soon, more holiday gift receivers are keeping their full holiday haul this year.
Holiday Enthusiasm Falters | Encrypted Messaging | Email Ads

Dec 23, 2024 | civicscience.com

This is just a sneak peek at the thousands of consumer insights available to CivicScience clients. Discover more data. 1. Americans aren’t as excited about the holidays this year compared to 2023. Americans are showing less enthusiasm for the holidays this year compared to last year. In mid-December 2023, slightly under one-third of respondents said [...]Read More... from 3 Things to Know: Lower Holiday Enthusiasm, Encrypted Messaging App Intent Amid Hacking Threat, and How Consumers Handle Marketing Emails
The State of TikTok and TikTok Shop Amid Looming App Ban - CivicScience

Dec 10, 2024 | civicscience.com | Sara Shriber

This is just a glimpse of the insights available to CivicScience clients. Want to see the full picture? Let’s talk. TikTok has been making waves in the news recently. The social media giant captured attention over Black Friday by tripling its sales to over $100 million on its e-commerce platform, TikTok Shop. Shortly after, it [...]Read More... from The State of TikTok and TikTok Shop Amid Looming App Ban
Holiday Travel Plans Remain Steady, But Airlines Face Headwinds Over Rising Prices and Safety Concerns - CivicScience

Oct 16, 2024 | civicscience.com | Andrew Gallant

This is just a glimpse of the insights available to CivicScience clients. Want to see the full picture? Let’s talk. The clock is ticking down toward the 2024 holiday season. CivicScience data from last month found holiday travel plans level with 2023, and that percentage has held steady around 32% through mid-October. What has changed [...]Read More... from Holiday Travel Plans Remain Steady, But Airlines Face Headwinds Over Rising Prices and Safety Concerns
Holiday Travel Trends: Travel Preview for 2024 | CivicScience

Oct 7, 2024 | civicscience.com | Andrew Gallant

Discover key holiday travel trends for 2024 with insights on consumer behavior, travel preferences, and emerging patterns shaping the upcoming holiday season.
More Americans Are Living Paycheck to Paycheck – Here's Who They Are - CivicScience

Sep 11, 2024 | civicscience.com | Danielle Commisso

This is just a sneak peek at the thousands of consumer insights available to CivicScience clients. Discover more data. The effects of inflation have been seen across industries, as consumers tighten spending on entertainment, dining out, beauty, and many others this year. So it’s no surprise that inflation is the number one issue that voters [...]Read More... from More Americans Are Living Paycheck to Paycheck – Here’s Who They Are