Elite Business Magazine

4 days ago | elitebusinessmagazine.co.uk | Dax Grant

Innovation isn’t the exclusive domain of tech giants or corporations with R&D budgets in the millions. In my experience leading multiple SMEs, I’ve come to believe that the most agile, creative, and impactful innovation often originates within small to mid-sized enterprises. It’s not about scale – it’s about mindset. In today’s rapidly evolving marketplace, innovation isn’t a luxury; it’s a necessity. For SMEs, it can be the defining factor between sustainable growth and stagnation.

1 week ago | elitebusinessmagazine.co.uk | Georgina Taylor

It’s easy to assume that TV advertising is out of reach for the average SME. Most of us associate it with mega budgets, prime-time slots, and national brands with marketing departments the size of our entire businesses. But if you happened to be in the breakout session led by Kurt Edwards of Sky TV at this year’s Elite Business Live, your perception of television advertising was likely transformed, just as ours was.

1 week ago | elitebusinessmagazine.co.uk | Nick Dormon

Machines and automation are essential to the smooth running of our complex societies but there is a danger in all their logic and efficiency that they get between us humans, creating barriers to our deeply embedded and often subtle social behaviours. Brands hunger for deeper connections with their consumers but they are guilty as any for unintentionally putting up these barriers to the people they look to serve.

1 week ago | elitebusinessmagazine.co.uk | Georgina Taylor

“Are you digitally curious?” That was the question Andrew Grill posed to a packed audience at this year’s Elite Business Live. He challenged them with a quick-fire test of their tech habits: Have you Googled yourself recently? Listened to a podcast this week. Bought crypto? Use ChatGPT daily? This session felt more like a wake-up call, a masterclass, and an invitation to think differently about the role of technology in our lives and businesses.

2 weeks ago | elitebusinessmagazine.co.uk | Georgina Taylor

With change accelerating across many industries, this year’s Elite Business Live summit theme, “Disrupt or Be Disrupted,” struck exactly the right chord!The Commercial Business Growth panel brought together a powerful line-up of entrepreneurs who have redefined their sectors, scaled new heights, and built brands that are thriving by doing things differently.