F5, Inc.

F5, Inc. is a tech company based in the United States that focuses on various areas, including application security, managing multiple cloud environments, preventing online fraud, and ensuring the delivery of applications through networking. They also prioritize application availability and performance, network security, as well as access and authorization solutions.

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All Eyes on Automation

3 weeks ago | f5.com | Lori MacVittie

It should be no surprise, then, to discover that our annual research demonstrates a hunger for automation in operations. Technology leaders are starving for a more efficient way to operate the IT estate because they know that stability produces the ability to optimize, and optimizing is necessary for healthy growth. And when we say most, we really mean most. A mere 4% told us they were not interested in generative AI helping with any operational tasks.
AI Agents vs. Agentic AI: Understanding the Difference

1 month ago | f5.com | Lori MacVittie

The rapid evolution of artificial intelligence has introduced a flurry of terms that often get conflated, misused, or simply misunderstood. Among these are AI agents and agentic AI. These terms may sound similar but refer to fundamentally different approaches to automation and intelligence. While both are designed to act on behalf of users, the distinction lies in their autonomy, adaptability, and operational scope. Let’s break it down.
Conquering Complexity with New Rules for Application Delivery in the AI Era

2 months ago | f5.com | Lori MacVittie

Enterprises are doubling down on hybrid, multicloud as their operating model of choice. This shift unlocks the flexibility to leverage the best of public and private clouds—but it’s no free lunch. The complexity of hybrid multicloud renders traditional application delivery paradigms ineffective. The old approaches, patched together to solve yesterday’s problems, now exacerbate them in ways that can no longer be ignored.
Preparing Applications and APIs for Generative AI with JSON-LD

Jan 22, 2025 | f5.com | Lori MacVittie

Generative AI and emerging AI agents are driving significant changes in how web applications and APIs are constructed. Like the indexing bots that built search engines, generative AI relies on reading and understanding Internet content: your products, services, location, hours, and APIs. And it's happening now. Over 50% of consumers now use generative AI tools over traditional search engines for recommendations. (Statista)42% increase in chatbot usage boosted online holiday sales in 2024.
Growing AI and API Challenges in Financial Services Require New Perspectives

Jan 15, 2025 | f5.com | Chad Davis

The financial services industry is increasingly relying on APIs to facilitate smooth transactions and efficient data exchanges. This has resulted in the exponential growth of APIs, which are vital for enabling account holders to conduct digital transactions from anywhere. So, the importance of robust API security strategies cannot be overstated.
Secure MFA from Phishing Proxies with F5

Jan 9, 2025 | f5.com | Jim Downey

Enterprises that protect user accounts through two-factor authentication (2FA) should take the additional step of defending against real-time phishing proxies, which enable criminals to bypass multi-factor authentication (MFA) measures and take over accounts. Fortunately, F5 BIG-IP Access Policy Manager (APM) customers have an easy option of adding F5 Distributed Cloud Bot Defense to effectively shut down these proxies.
Data Immaturity: A Roadblock to Advanced AI

Jan 6, 2025 | f5.com | Lori MacVittie

We went through all that to get to the real point of this post: data immaturity is a drag on AI adoption. Adoption is already slowing because organizations have, for the most part, already picked the low-hanging generative AI fruit (chatbots, assistants, co-pilots) and are running into data immaturity issues as they try to move toward the more valuable use cases such as workflow automation.
The Death of the ADC has Been Largely Exaggerated

Nov 26, 2024 | f5.com | Lori MacVittie

Migrating apps among clouds and data centers would not become a significant challenge until recently, when multicloud became the default mode for enterprises across the globe. That’s when we saw the rise of complexity and too many tools become a challenge, given that no two cloud properties are managed the same, and organizations added another control plane to the mix with cloud-based security services.
Epic and F5 Ensure Secure Delivery of Patient Data for Leading Swiss Medical Care System

Nov 21, 2024 | f5.com | Lauren Wood

Lauren Wood Published November 21, 2024 From securing personal health information (PHI) to preventing cybersecurity breaches to improving network performance, F5 has been at the forefront of helping the medical world thrive—and our healthcare partnership with Epic, a leading healthcare software provider, is a key part of that equation.
F5 AI Gateway: Solving the Unique Challenges of AI Security and Delivery

Nov 11, 2024 | f5.com | Lori MacVittie

Over the past year, we’ve learned a lot about generative AI. In particular, we’ve seen best practices for deployment patterns materialize, AI factories becoming a new data center building block, and the concerns about delivery and security of AI models and applications rise to the fore.