Floor Covering Weekly

Floor Covering Weekly aims to positively impact its readers by delivering comprehensive news and insights that support their success in the flooring industry. With over six decades of experience, FCW has consistently influenced the industry through impartial and precise reporting on events and changes as they occur. For retailers, we provide essential business information, strategies, and the latest industry news regarding new products, merchandising, and sales tactics. For manufacturers, we offer a platform to connect directly with their retail customers.

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EF’s Commitment to US Operations | Features | Floor Covering Weekly

1 week ago | floorcoveringweekly.com | Sharyn Bernard

Company doubles down on domestic facilities & focuses on branding[Dalton] Engineered Floors (EF) is going all in on its U.S. manufacturing strategy, leveraging its position in digital LVT printing to stake a claim as a dominate, domestic supplier in the industry. At the same time, the company has refocused its branding to create a cohesive identity for its hard and soft surface lines.
Tariff Toll | Features | Floor Covering Weekly

2 weeks ago | floorcoveringweekly.com | Sharyn Bernard

Retailers look to mitigate impactWhile there is much uncertainty about the tariff situation, as the news seems to change every day, retailers are preparing for several contingencies. Much like they did during COVID and other supply chain disruptions, retailers say preparation, planning, patience and relationships are crucial to minimize the impacts of tariffs.
Swiss Solutions | Features | Floor Covering Weekly

2 weeks ago | floorcoveringweekly.com | Amy Rush-Imber

LICO innovates technical & sustainable answers to market challenges[Müstair, Switzerland] LICO Quality Swiss Floors has clear goals: to bring well-designed, quality products to market that solve problems from performance needs to tackling other industries’ environmental issues.
Stateside Story | Features | Floor Covering Weekly

2 weeks ago | floorcoveringweekly.com | Amy Rush-Imber

LICO US introduces natural True Earth FloorWorks to the market[Neenah, Wisc.] LICO US is bringing True Earth FloorWorks to the States offering beauty, performance and sustainability to the marketplace. 100 percent plastic free and made of 79 percent recycled natural content, the company vows to “Save the environment one floor at a time.”LICO US president Rob Rebman said the company is pioneering a new category.
Operational Excellence | Features | Floor Covering Weekly

2 weeks ago | floorcoveringweekly.com | Amy Rush-Imber

LICO innovates technical & sustainable answers to market challenges[Müstair, Switzerland] The footprint here in the Val Müstair region — which borders both Italy and Austria, is a well thought-out blueprint of production, warehouse, design and laboratory. On LICO’s premises, there is a warehouse that stores phthalate-free vinyl slabs purchased in Asia and Europe and then transformed with HDF or rigid core here.
Tariff Toll | Business Builder | Floor Covering Weekly

2 weeks ago | floorcoveringweekly.com | Sharyn Bernard

Wednesday, April 9, 2025 Retailers look to mitigate impactWhile there is much uncertainty about the tariff situation, as the news seems to change every day, retailers are preparing for several contingencies. Much like they did during COVID and other supply chain disruptions, retailers say preparation, planning, patience and relationships are crucial to minimize the impacts of tariffs.
Homeowners & Hardwood | Features | Floor Covering Weekly

2 weeks ago | floorcoveringweekly.com | Amy Rush-Imber

It’s been a rough couple of years for the flooring industry. Having finalized the annual Top 50 Retailer listing late last month, we have a good idea of industry performance at the dealer level. There were retailers that made gains, more than I would have predicted. But many, even some sitting at the top of the list, posted business decline. When times are tough and you are slugging it out for each sale — and we know many of you are — it’s understandable to sell what you know, what is easy.
OW’s 2nd Generation Leadership Leans Into Legacy | Features | Floor Covering Weekly

3 weeks ago | floorcoveringweekly.com | Janet Herlihy

[Cairo, Egypt] Founded in 1979 by industrialist and entrepreneur Mohammed Farid Khamis and listed on the Egyptian Stock Exchange (EGX) since 1997, Oriental Weavers Group (OW) has grown to be one of the largest producers of machine-woven carpets in the world. OW is also a global leader in tufted and jet-printed rugs and carpets. Khamis oversaw the OW rug empire until his death in 2020, leaving his three children to help guide the family businesses.
Helping Hand | Features | Floor Covering Weekly

3 weeks ago | floorcoveringweekly.com | Janet Herlihy

Merchandising made to assist RSAsSpace is at a premium in most retail flooring showrooms across the country. Couple that with retail sales associates (RSAs) may be short-handed. Suppliers have addressed the challenge by developing merchandising systems that act as silent salesmen and do so in less space. Problem & SolutionProduct lines can become a challenge for sales associates and customers to decipher, according to Milton Goodwin, vice president hardwood, AHF Products.
Yes, She Can | Features | Floor Covering Weekly

1 month ago | floorcoveringweekly.com | Sharyn Bernard

Women owners making their mark with flooring storesIt’s no secret that small businesses are the backbone of the U.S. economy, and the flooring dealer segment is no different. According to 2024 data from the U.S. Small Business Administration (SBA), there are approximately 33.3 million small businesses in the United States, representing 99.9 percent of all businesses and employing around 45.9 percent of the American workforce.