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In an era where data is constantly increasing, grasping how people, systems, and objects interact in real-time is essential for business success. At HERE, we help our clients thrive in this data-driven landscape by offering a new kind of map. Our solution provides a comprehensive, precise, and user-friendly digital depiction of the physical world.

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A safe bet: why connected safety is taking over software defined vehicles

4 days ago | here.com | Maja Stefanovic |Ian Dickson

Safety inside vehicles used to mean seat belts and airbags. Today, these features still play a key role in keeping a vehicle safe. But they are not the only ones. Thanks to sophisticated technology that keeps vehicles aware of each other and everything surrounding them, software-defined vehicles (SDVs) are making cars safer than ever. This level of awareness is changing how drivers and passengers experience traveling, making journeys safer, smoother and more enjoyable.
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A safe bet: what is connected safety?

1 week ago | here.com | Maja Stefanovic |Ian Dickson |Louis Boroditsky

Imagine a world where cars can talk to each other, roads can warn drivers of hazards ahead and cities are designed to keep everyone safer. This is the promise of connected safety, an innovative approach to transportation that uses smart technology to link vehicles, infrastructure and people. By creating this network, connected safety helps prevent accidents, reduce risks and make travel safer.
Reopening stores is easy, keeping them open is not. Geolocation data can help

2 weeks ago | here.com | Maja Stefanovic |Louis Boroditsky

As shops reopen in certain areas of the EU and the United States, retailers are preparing to serve customers who might be less than enthusiastic about returning to the public sphere. Adding to the complexity of the situation, is the absence of an official or unified reopening strategy as both governments and business owners use a variety of factors to discern safety and feasibility. Because China was the first country affected by the pandemic, they are the first to experience consumers' response.
HERE at 40: what’s next for the leader in location technology?

3 weeks ago | here.com | Maja Stefanovic |Louis Boroditsky

Remember a time when navigating meant unfolding a paper map or scribbling down directions, hoping you don't miss a turn or end up in the wrong part of town? And then, as if overnight, technology swooped in and transformed how we move in the world. Today, thanks to advanced mapping solutions, we can move around unknown places with precision and stress-free. Forty years later and HERE is still driven by the same passion—making navigation smarter, easier and more accessible for everyone.
What does the future of driving look like? For HARMAN, it’s a lot safer and sustainable

3 weeks ago | here.com | Louis Boroditsky |Ian Dickson |Maja Stefanovic

Knowing what’s around the corner when you’re on the road is an exercise in vigilance—maybe it’s sudden braking due to an accident, a traffic jam or another driver going the wrong way. The key is noticing these things early enough to react. That’s exactly what HARMAN Ready Aware is designed to help with. Spotting hazards before they strikeHARMAN Ready Aware is a groundbreaking approach to road safety.
Fleeting chances: will autonomous trucks create new jobs?

1 month ago | here.com | Maja Stefanovic |Ian Dickson

Self-driving vans and trucks are developing quickly, and people are excited about how they could change the logistics landscape. But paired with excitement is an increasing worry that autonomous trucks might take away jobs, especially for drivers. With technological advancement comes opportunity, but a pressing question remains: Will autonomous commercial vehicles generate new jobs through innovation, or will they primarily replace existing ones, leaving workers behind?
How artificial intelligence can help optimize electric vehicles

1 month ago | here.com | Ian Dickson |Maja Stefanovic

Electric vehicles (EVs)—from cars and motorbikes to commercial vans and trucks—are no longer the alternative choice. In 2023, almost one in five vehicles sold globally were electric. And by 2035, EV volumes are forecast to top 71.6 million (up from 14.2 million in 2023). The choice is abundant: every major automaker has at least one electric vehicle in its range.
What is a software-defined vehicle?

1 month ago | here.com | Maja Stefanovic |Rosie Gizauskas

Technology is reshaping the automotive industry, and one of the most recent and prominent developments is the rise of software-defined vehicles (SDVs). What makes these vehicles special is that they don't just rely on mechanical and hardware-centric systems; their capabilities are driven by sophisticated software. This transformation seamlessly integrates cars into the digital ecosystem, delivering smarter, more intuitive and highly adaptable driving experiences.