HURS

HURS highlights the narratives of influential women, delivering insightful content with a stylish perspective. Our platform aims to engage you, the reader, in a way that goes beyond the typical shallow portrayals often found in mainstream media. You can stay updated with us through our website, our bi-weekly newsletter, or by joining the upcoming HUR Club. We provide a blend of candid interviews, thought-provoking articles, and carefully selected product recommendations, all designed to connect you with others who share a contemporary outlook on life.

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English

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Articles

The World Builder Fashion Can’t Contain — HURS

6 days ago | hurs-official.com | Bonnie Langedijk

Circling back. You've done so many different things. Brand universe has become a part of the cultural lingo, but I think you were building one long before it became the norm. How do you decide what fits into that universe? Yoon: I have to give you context on why I started the AMBUSH® universe. I noticed throughout early brand development that journalists kept asking me the same questions.
Fashion Wants In on Sport But What’s the Buy-In? — HURS

6 days ago | hurs-official.com | Bonnie Langedijk

By HURS TeamThe relationship between fashion and sport isn’t new—but it is evolving. For decades, fashion has borrowed from sport’s visual language without fully engaging with its meaning. What we’re seeing now is less about inspiration and more about investment. Athletes—particularly women—are becoming fashion’s latest muses, faces of campaigns, front-row fixtures. On the surface, it signals progress. But scratch deeper, and the questions pile up.
A Ritual Bath Oil and Spring Knitwear by The Row — HURS

1 week ago | hurs-official.com | Bonnie Langedijk

Our curated product edit recommends you standout fashion, art, food, and design — both old and new.
The Bold Revival of Art Critique — HURS

2 weeks ago | hurs-official.com | Bonnie Langedijk

This article explores how anonymous writers are shaking up the art world by saying what many won't: that much of art writing today feels too polite, and more like PR than honest critique. Platforms like Spittle and Hollywood Superstar Review give writers the freedom to question big-name galleries or bland shows without professional fallout. These anonymous voices aren’t trying to be cruel—they want criticism to mean something again.
A Bag for Modern Essentials and Other Necessities — HURS

2 weeks ago | hurs-official.com | Bonnie Langedijk

Our curated product edit recommends you standout fashion, art, food, and design — both old and new.
The New Guard Redefining Artist Representation — HURS

3 weeks ago | hurs-official.com | Bonnie Langedijk

Rachel Jones is painting on her own terms. Since graduating in 2019, she’s built a career that resists the traditional gallery grind—leaving a major dealer, staging an opera, and collaborating with Loewe. Her upcoming show at Dulwich Picture Gallery draws from cartoons, classical painting, and raw emotional states, with her signature toothy motifs now joined by tongues—symbols of intensity and expression. She moves fast, resists over-explaining, and prioritizes instinct over polish.
French Swimwear and a Manuka Honey Mask — HURS

3 weeks ago | hurs-official.com | Bonnie Langedijk

Our curated product edit recommends you standout fashion, art, food, and design — both old and new.
To Sell the Product, Do We Have To Sell Ourselves First? — HURS

3 weeks ago | hurs-official.com | Bonnie Langedijk

By HURS TeamOnce upon a time, building a business meant building a brand — something distinct, a creation that could stand apart from its creator. Today, that distinction feels increasingly fragile, as the cultural imperative to build a personal brand overtakes every other priority. It’s no longer enough to have a compelling product or a clever idea; the expectation is that you yourself become the product, the spectacle, the daily performance. This shift is less evolution and more encroachment.
The Gallerist Making Serious Art Seriously Inviting — HURS

3 weeks ago | hurs-official.com | Bonnie Langedijk

Do you remember the first artist or artwork that really left an impression on you? Amélie: My mother is an artist, so I spent all my childhood going to exhibitions. I remember two of them really well. The first one was a show of Magritte in the Luxembourg Garden Museum. And to be honest, I don't like Magritte now, but as a kid the surrealism is quite funny. Another one is the Nymphéas of Monet at Musée de l'Orangerie. I remember I felt very small in this huge room.
Inside Lorna Simpson’s Multilayered World — HURS

4 weeks ago | hurs-official.com | Bonnie Langedijk

In 2019, a groundbreaking exhibit at the Guggenheim Museum unveiled a relevantly unknown female artist whose work would upend the art world’s understanding of the course of modernism. Working in the late 19th and early 20th century, Swedish artist Hilma Af Klint’s abstract and mystically-grounded work predated cornerstone figures within modernism such as Kadinsky.