Marketing Donut

Marketing Donut offers valuable insights to support the success of your business. Established in 2009, the Donut websites have become the largest source of information for small businesses in the UK. Discover essential marketing topics for small businesses, including eCommerce, social media, and online marketing.

International

English

Online/Digital

Outlet metrics

Domain Authority

Ranking

Global

#1065162

United Kingdom

#209327

Business and Consumer Services/Marketing and Advertising

#892

Traffic sources

Monthly visitors

Articles

Self-employed welcome "default savings" pension plan

1 week ago | marketingdonut.co.uk | Rachel Miller

Only 18% of the UK's 4.4 million self-employed workers are currently saving into a pension; new research suggests that a "default savings plan" could be the way to help more freelancers save for their future. Research published by Nest Insight has found that a default approach could help close the retirement savings gap for self-employed workers. Currently, only 18% of self-employed people save into a pension - even though nearly three-quarters of them say they want to save for retirement.
Newcastle named "best place to work for a small firm"

1 week ago | marketingdonut.co.uk | Rachel Miller

Newcastle upon Tyne, Ipswich and Peterborough are the best places to work for a small business in Britain based on commute times and wages, according to a new study. SME lender Iwoca has published its annual Top 25 towns and cities for SME jobs for 2025, revealing the best places in Britain to work for a small business. The ranking is based on a range of criteria that jobseekers look for, including average wages, commute time, house prices, job density and small business growth.
Small firms say government red tape is holding them back

2 weeks ago | marketingdonut.co.uk | Rachel Miller

A new survey has found that the administrative burden of business reporting, bureaucracy and compliance is preventing many small businesses from reaching their full potential. Regulations and government policies are hindering growth in the UK SME sector, according to new research. A survey, conducted by Censuswide on behalf of accounting software company FreeAgent, polled 500 UK companies with five to 20 employees.
Consumers urged improved their digital hygiene

3 weeks ago | marketingdonut.co.uk | Rachel Miller

Cybercriminals continue to target the retail industry, with fashion brands increasingly in their crosshairs. Outdoor apparel maker The North Face and luxury jeweller Cartier are the latest companies to suffer data leaks, following breaches at Marks and Spencer, Co-op, Adidas, and Victoria's Secret in recent months. The North Face informed its customers that the company had suffered a cybersecurity incident and customer data was likely compromised.
Confidence boost: small business owners show new optimism

3 weeks ago | marketingdonut.co.uk | Rachel Miller

Two new studies suggest that UK small business owners are feeling more positive about their prospects and better prepared to face the challenges ahead. A new survey by American Express has found that 68% of UK small firms feel that their business is resilient and 71% expect their business to grow over the next 12 months.
Could AI help your small business to survive?

1 month ago | marketingdonut.co.uk | Rachel Miller

Six in ten small businesses believe AI will be vital to their growth and survival in the next five years but a lack of understanding and cost barriers are holding many firms back, according to a new report. Research conducted by Small Business Britain and BT has found that 60% of small firms predict AI will be essential to their growth and survival in the next five years.
The big switch: UK business owners rethink their banking

1 month ago | marketingdonut.co.uk | Rachel Miller

New research suggests that three in four entrepreneurs are open to switching to a new bank in a bid to get better value out of their business accounts. A new poll of 1,000 UK small business owners, conducted by Censuswide for the Current Account Switch Service, has found that 73% of SMEs would consider switching to a new business bank account if it better suited their needs.
UK entrepreneurs rethink their business banking

1 month ago | marketingdonut.co.uk | Rachel Miller

Three-quarters of UK entrepreneurs rethink their business banking needs amid digital and financial shifts New research from the Current Account Switch Service reveals that almost three quarters (73%) of the UK’s small business owners would consider switching to a new business bank account if it better suited their needs – with lower fees (50%), switching incentives (34%), and improved interest rates (31%) cited as top motivators.
Acas poll finds many UK workers are worried about AI

1 month ago | marketingdonut.co.uk | Rachel Miller

More than half of UK businesses now use AI but employers need to do more to address the concerns of their staff, says Acas. More than a quarter (26%) of workers are worried that artificial intelligence (AI) will lead to job losses, according to a new YouGov survey commissioned by Acas. The poll also found that just under a fifth (17%) were worried about AI making errors, while 15% were concerned about a lack of regulation.
Two in three Gen Z workers want to start a business

1 month ago | marketingdonut.co.uk | Rachel Miller

Over two-thirds of Gen Z workers have entrepreneurial ambitions, according to new research, but at the same time there are a worrying number of young people that are not in employment, education or training. A survey of 1,000 employees aged 18-27 years old who are currently working in UK businesses has found that 67% of them have ambitions to start their own business.