Matador Network

Matador Network is a digital media company located in San Francisco, California, that caters to audiences in North America. Its focus areas include travel, outdoor adventures, culinary experiences, nightlife, language education, and cultural exploration.

National

English

Online/Digital

Outlet metrics

Domain Authority

Ranking

Global

#121097

United States

#47114

Travel and Tourism/Travel and Tourism

#496

Traffic sources

Monthly visitors

Articles

How Coachella Turned a Quiet Valley Into a Global Cultural Hub

5 days ago | matadornetwork.com | Kristin Braswell

News Food + Drink Festivals by Kristin Braswell Apr 18, 2025 Considering its larger-than-life presence on social media, it’s hard to believe that the Coachella Valley Music and Arts Festival began with a modest 25,000 attendees and $50 ticket prices. Helmed by Southern California-based concert and music festival promoter Goldenvoice, the festival was co-founded by Paul Tollett and Rick Van Santen in 1999. In that fledgling first year, alternative music fans descended upon the pristine Empire...
Don’t Let the Gates Close: Take Action to Protect Our Public Lands

6 days ago | matadornetwork.com | Tim Wenger

United States Sustainability Parks Outdoor National Parks by Tim Wenger Apr 17, 2025 Every year in the United States, millions of travelers head to public lands seeking authentic experiences tied to a place’s culture and landscape. Federally managed public land covers nearly 30 percent of the country. These are our national parks, forests, canyons, and deserts that burst with so many colors and textures that it’s impossible to capture in a single postcard. Public lands protect sacred...
Marie Kondo Pivots to Travel With New 'The Best You' Campaign

1 week ago | matadornetwork.com | Tim Wenger

“Truly, for me, Kurukuru’s message itself is very simple, to find a sparking joy experience anytime, anywhere, so this time my message of sparking joy, which I always convey, has a very strong affinity, and I am very happy to be working together” Kondo told Matador. Kurukuru, a partner in the campaign promotes joyful experiences anytime, anywhere – and the partner’s name became a central ethos to the campaign.
UFOs, Folklore, and Fears: Welcome to Japan’s Alien Tourism Hot Spots

1 week ago | matadornetwork.com | John Lewinski

Japan Museums Astronomy Airports + Flying by John Scott Lewinski Apr 15, 2025 If you believe the celestial stories told by many locals in the Fukushima prefecture of Japan, extraterrestrials make frequent visits to the village of Iino and nearby Senganmori Mountain. Now, locals are leaning in, and terrestrial visitors can follow in alien footsteps while visiting attractions built around those tales, plus other reports. And who knows? Maybe those strange visitors will stop long enough for...
A Caribbean Island Loved by Royals Will Soon Be Easier to Visit From the US

1 week ago | matadornetwork.com | Suzie Dundas

Caribbean News Beaches and Islands Airports + Flying by Suzie Dundas Apr 15, 2025 The average US traveler probably can’t point to this island on a map. But that’s totally understandable, as it has just 12,000 residents, needs no traffic lights, and doesn’t have a major airport. But that’s about to change. The tiny Caribbean island of Nevis is set to embark on a major expansion of the Nevis airport (Vance W. Amory International Airport) this year; financing was recently secured and confirmed...
There Is No ‘Planet B’: The Best Earth Day Celebration in Every State in 2025

1 week ago | matadornetwork.com | Suzie Dundas

It may seem obvious that we should care about keeping our planet clean and healthy, but until the 1970s, there was no designated day to recognize the importance of protecting Earth. Earth Day began in the United States in 1970, conceived by then-senator Gaylord Nelson. An environmentalist concerned about the growing damage humans were causing the planet, he took action in 1969 following an oil spill in Santa Barbara.
NYC to Paris and Back in a Day: The ‘Out-and-Back’ Travel Trend Is Real

1 week ago | matadornetwork.com | Stacia Datskovska

The burgeoning obsession with out-and-back day trips might be the latest “it trend” in the travel industry’s incessant buzzword cycle, or perhaps an unconventional indicator of a coming recession. Or it could illustrate people’s reluctance to spend money on hotel rooms and multi-week journeys when they could see their dream cities in the span of eight mere hours.
Travel Editor Tested: Parmi’s Outdoor Apparel Is as Technical as It Is Chic

1 week ago | matadornetwork.com | Katie Gavin

If your closet looks anything like mine, there’s one winter jacket that always ends up doing the heavy lifting. It’s the one by the door — the default choice for cold mornings and spontaneous hikes. The rest make rare cameos when guilt kicks in. When the seasons shift, it’s easy to fall into the habit of buying just one more layer.
The Top US National Parks for Wildlife Are Not Where You’d Expect

1 week ago | matadornetwork.com | Suzie Dundas

And the fact that the US protects wildlife has a substantial economic impact. In 2022 alone, expenditures on wildlife-related trips and equipment reached $250 billion in the US, supporting 2.7 million jobs and generating an estimated $590 billion in economic output. Within national parks specifically, wildlife viewing contributes in a major way to local economies.
Shabang Music Festival Is Like the Cheap, Early Years of Coachella

2 weeks ago | matadornetwork.com | Molly O'Brien

Shabang was started for fun, not profitShabang began in 2014 as a small gathering of about two dozen friends on Cuesta Ridge, a mountain just north of San Luis Obispo in Los Padres National Forest. Within a few years, it outgrew that venue and moved to a local lakeside park. This is where it was when I attended while in college at California Polytechnic State University San Luis Obispo, about a decade ago. Back then, my friends and I looked forward to this fun, intimate music festival.