Supertrax Magazine

1 week ago | supertraxmag.com | Mark Lester

Big news in the powersport industry broke recently when it was announced BRP’s President and CEO José Boisjoli will be retiring as of December 2025. To say this is big news is a profound understatement. Boisjoli has led BRP (formerly Bombardier Inc.) for 22 years. His tenure at the controls of BRP has been pivotal for the entire powersports industry. His list of accomplishments while in control is as long as your arm – maybe both arms.

2 months ago | supertraxmag.com | Mark Lester

This week, the snowmobile industry received the best possible news surrounding the future of Arctic Cat. While this media outlet does not participate in doomsday reports, we did know the future of Arctic Cat, and the literal future of snowmobiling was hanging in the balance the past 6 months and what happened in the wee hours of Tuesday April 22nd will profoundly impact everyone involved in the sport.

2 months ago | supertraxmag.com | AJ Lester

AJ takes a closer look at the technology behind Hercules winter tires and how they improve traction over snow-covered and icy surfaces, comparing the Hercules TERRA TRAC AT X-Venture and AVALANCHE TT to a non-winter-rated all-season tire in a variety of situations including acceleration, braking and emergency turning. Trending Now

Mar 18, 2025 | supertraxmag.com | Mark Lester

Let me get something strait before we dive into the deep end of the pool. This is not a political editorial nor is it filled with enlightened answers to this bewildering issue. However, we may be able to – at the very least – get a glimpse of what may or may not occur in the sno-mo-biz in the next 10 months. Are Snowmobiles Going To Get More Expensive if Tariffs are Imposed? This is the question of the hour and frankly it cannot be answered at this time.

Mar 12, 2025 | supertraxmag.com | AJ Lester

AJ gets some help from his daughter reviewing what many would consider to be the perfect combo of Ski-Doo snowmobiles for a snow-mo-focused family – the power pleasing and fun to ride Ski-Doo MXZ Neo+ and the versatile and capable Ski-Doo Grand Touring LE featuring the ROTAX 900 ACE Turbo R. VIDEO