Watchonista Magazine

An online magazine focused on the fascinating world of timepieces⌚️. We've been sharing our love for watches since 2009 👥. Please note, we do not sell watches. #watchonista

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Is David Beckham the Best Brand Ambassador Ever?

4 days ago | watchonista.com | Rhonda Riche |Sebastien Aeberli

While an ocean separates the Watchonista crew, we are also forever linked by our love of watches. Case in point, Sébastien Aeberli and Rhonda Riche had a spiritual reunion this month when they both attended a Tudor event – Rhonda in Toronto and Seb in Zürich – where they shared the experience of breathing the same air as the legendary footballer, Tudor ambassador, and genuine watch enthusiast Sir David Beckham.
Pure Porcelain: The Seiko Presage Classic Series Unglazed Arita Porcelain Dial SPB497

5 days ago | watchonista.com | Rhonda Riche

By Rhonda Riche Current economic forces make collecting more expensive, which in turn makes collectors more selective. The community has adjusted by prioritizing curiosity over accumulation, specifically regarding the many dial materials and techniques available to the watchers.
Little Secrets: Omega Surprises with Twelve New Aqua Terra 30mm Models Powered by New Movement

1 week ago | watchonista.com | Rhonda Riche

By Rhonda Riche Have you noticed that Omega has been keeping secrets lately? Take, for example, Daniel Craig teasing us with an unreleased, unannounced Omega Speedmaster Moonwatch Professional at a Planet Omega event in New York in 2023. Or the mysterious, dateless Seamaster he sported at the 2024 Summer Olympics in Paris.
Small but Mighty: Blancpain’s Legendary Fifty Fathoms Gets Pared Down Proportions

1 week ago | watchonista.com | Cait Bazemore

By Cait Bazemore Is it just me, or is the summer watch game particularly strong this year? I keep thinking, “This has got to be it: THE watch of the summer!” Then, sometimes only a few days later, another one comes along that’s just as good.
I Found the One: Getting Serious with the Tudor Black Bay 54 "Lagoon Blue”

1 week ago | watchonista.com | Cait Bazemore

By Cait Bazemore I have a controversial confession: when it comes to the hottest brothers in watchmaking (Rolex and Tudor, obviously), I don’t often get butterflies. They’re those good on paper, guys, but a little too perfect, if you will. I’m not looking for the girl-next-door or the football-star-prom-king.
Diamond Jubilee: Ressence Releases a Limited-Edition Type 9 to Celebrate Ahmed Seddiqi’s Anniversary

1 week ago | watchonista.com | Rhonda Riche

By Rhonda Riche The influence of Ahmed Seddiqi on the world of watches cannot be understated. Since 1950, Ahmed Seddiqi has been the United Arab Emirates' premier destination for luxury watches and fine jewelry. Through a network of multi- and mono-brand stores located between Dubai and Abu Dhabi, the family-owned enterprise has enriched the region’s curiosity and appetite for haute horology.
The Unlikely Watch Collector: John Mulaney

1 week ago | watchonista.com | Rhonda Riche

By Rhonda Riche We’re big fans of writer, actor, and comedian John Mulaney’s unique brand of observational humor. On one hand, Mulaney, who is only 42, comes off as a much older soul, with his references to Steely Dan and his Loro Piano and Zegna suits. On the other hand, his brand storytelling also relies on having a youthful curiosity about the world and the characters that populate our society.
Hot Watch Summer: Five Recent Indie Brand Releases That Are Bringing the Heat

2 weeks ago | watchonista.com | Rhonda Riche

By Rhonda Riche Summer makes us happier. It’s a scientifically proven fact. Researchers will tell you that the longer days boost our circadian rhythms, which, in turn, enhance the release of hormones like melatonin and serotonin, which directly and indirectly improve our mood. Summer also gets us out of the house and makes us more social.
Over the Top: Are Desk Clocks Having a Moment?

2 weeks ago | watchonista.com | Rhonda Riche

06/12/2025 By Rhonda Riche Desktop clocks got a lot of buzz at the Geneva auctions in May. Phillips, in association with Bacs & Russo, offered nine exceptional Cartier clocks from a prestigious private collection during its Spring auctions in Geneva and Hong Kong.
Happy Happy Birthday Birthday, Bvlgari Bvlgari!

2 weeks ago | watchonista.com | Rhonda Riche

By Rhonda Riche When it was first introduced in 1975, the Bvlgari Roma, the precursor to the Bvlgari Bvlgari model, was intended as a gift for the esteemed Roman luxury brand’s most valued customers. Who would have thought that fifty years later, it would be the gift that keeps giving?