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Alex Sherman

Princeton North

Media and Tech Reporter at CNBC

CNBC media and sports reporter. Author of CNBC Sport newsletter. Tips to [email protected]. 49ers fan. Originally from Lexington, MA. DMs open.

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Articles

  • ESPN will call its forthcoming flagship streaming app simply 'ESPN,' sources say

    6 days ago | cnbc.com | Alex Sherman

    A general view of the ESPN logo on a camera at Simmons Bank Liberty Stadium on April 6, 2024 in Memphis, Tennessee. Wes Hale | UFL | Getty ImagesAt long last, ESPN has chosen a name for its upcoming all access streaming service. Ready?

  • Comcast's cable spinoff to be named Versant, picked to emphasize corporate versatility

    6 days ago | videonuze.com | Alex Sherman

    Comcast's spinoff of the majority of its NBCUniversal cable network portfolio will be named Versant, the company said Tuesday, ending a monthslong process to select a new corporate moniker. The new company chose Versant (pronounced like the root of the word "conversant") to emphasize its versatility and its familiarity with multiple subjects, according to Chief Executive Officer Mark Lazarus, who spoke in an interview.

  • CNBC Sport: Versant CEO Mark Lazarus outlines his sports strategy

    1 week ago | cnbc.com | Alex Sherman

    A version of this article first appeared in the CNBC Sport newsletter with Alex Sherman, which brings you the biggest news and exclusive interviews from the worlds of sports business and media. Sign up to receive future editions, straight to your inbox. Comcast's spinoff of most of NBCUniversal's cable portfolio has a new name – Versant. This week, I had a chance to speak to the new company's Chief Executive Officer, Mark Lazarus.

  • Versant goes big on sports: Here's what to know

    1 week ago | cnbc.com | Alex Sherman

    ShareShare Article via FacebookShare Article via TwitterShare Article via LinkedInShare Article via EmailVersant goes big on sports: Here's what to knowCNBC's Alex Sherman joins 'Squawk Box' to discuss what Versant's sports strategy could look like, Warner Bros. Discovery's quarterly earnings results, and more.

  • Comcast's cable spinoff to be named Versant, picked to emphasize corporate versatility

    1 week ago | cnbc.com | Alex Sherman

    Comcast's spinoff of the majority of its NBCUniversal cable network portfolio will be named Versant, the company said Tuesday, ending a months-long process to select a new corporate moniker. The new company chose Versant (pronounced like the root of the word conversant) to emphasize its versatility and its familiarity with multiple subjects, according to Chief Executive Officer Mark Lazarus, who spoke in an interview.

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Alex Sherman
Alex Sherman @sherman4949
14 May 25

Netflix ad tier has 94 million monthly active users https://t.co/lxlil4zIzE

Alex Sherman
Alex Sherman @sherman4949
14 May 25

This analogy only works if the new Pope chosen was Pope Benedict XVI

Max
Max @StreamOnMax

BREAKING: White smoke was seen coming from the Warner Bros. water tower. A new brand has been chosen. https://t.co/DOC8LIWR4x

Alex Sherman
Alex Sherman @sherman4949
14 May 25

The good news is that in two years, HBO Max can go back to HBO again. And then two years after that, back to HBO Max.