Alex Silverman
Reporter at Sports Business Journal
#SportsBiz reporter at @SBJ for hockey and soccer. @Mizzou alum. Seinfeld is my religion. Email: [email protected]
Articles
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3 days ago |
sportsbusinessjournal.com | Alex Silverman
Gary Bettman added several signature achievements to his three-decade record as NHL commissioner this past year, charting a promising new course for a long-struggling franchise and bringing hockey into the mainstream with a captivating one-off event. Being a leader means finding creative solutions to difficult situations such as the one the NHL had in Arizona following the defeat of the Coyotes’ plans to build a new arena and entertainment district.
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6 days ago |
sportsbusinessjournal.com | Alex Silverman
The Bay Area Host Commitee (BAHC) has agreed to a deal making Kaiser Permanente a “founding partner” and its official medical provider ahead of Super Bowl LX and the FIFA World Cup in 2026. The brand, which joins EA Sports and Boston Consulting Group in the committee’s top sponsorship tier, began activating around its BAHC partnership during the 2025 NBA All-Star Game in February before the formal announcement today.
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1 week ago |
sportsbusinessjournal.com | Alex Silverman
The PWHL has secured additional linear distribution in the U.S. for its 2025 playoffs, which begin Wednesday night when the Toronto Sceptres host the Minnesota Frost. Starting with Wednesday night’s game, three FanDuel Sports Network channels have the rights to carry all PWHL playoff games, as will several Gray Media, Scripps and Sinclair-owned broadcast stations.
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1 week ago |
sportsbusinessjournal.com | Alex Silverman
The Canadiens have named a new premium club space at Bell Centre the La Voûte CIBC, or the CIBC Vault, after agreeing to a multiyear expansion of their sponsorship deal with the Canadian bank. CIBC already had naming rights to another premium space, the CIBC Directors Lounge, and branding on the helmets worn by Canadiens players during road games. Financial terms of the sponsorship expansion were not disclosed.
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1 week ago |
sportsbusinessjournal.com | Alex Silverman
Smith Entertainment Group has renamed its NHL franchise the Utah Mammoth on a permanent basis after the team played its just-completed inaugural season as the Utah Hockey Club. The formal reveal ends a 13-month process that involved four rounds of fan surveys that garnered a total of 850,000 votes, as well as some trademark drama that saw the name “Utah Yeti” taken out of consideration. The organization will retain its black, white and blue color scheme.
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First-round @NHL playoff games averaged 716,000 viewers in the U.S., down 23% from 2024. In Canada, average first-round viewership of 1.8 million per game was up 12% from 2024. @AustinKarp has the full breakdown at @SBJ. https://t.co/VC7t0Xk20m
New at @SBJ: Smith Entertainment Group has revealed Utah Mammoth as the permanent identity of Utah's @NHL team, which had been called Utah Hockey Club. Sweaters will retain the same basic look but feature a new crest (home) and "UTAH" wordmark (road). 🔗https://t.co/oXD7oZvHGJ https://t.co/ptAjd0RSUd
It's official: President Trump confirms @SBJ's April report that @AndrewHGiuliani has been selected to lead the White House's task force for the 2026 FIFA World Cup. FIFA advisor and former U.S. Soccer President Carlos Cordiero will serve as a senior advisor to the task force. https://t.co/mAZB9IO5Ok
