Allison Carter

Indianapolis

Editor-in-Chief at PR Daily

Professionally curious wordslinger. Executive editor of @prdaily. Show me your pets. She/her.

Featured in: Favicon

prdaily.com Favicon

ragan.com

medium.com Favicon

nytimes.com Favicon

washingtonpost.com Favicon

usatoday.com Favicon

wiley.com

sagepub.com Favicon

theconversation.com Favicon

flipboard.com + 80 more

Articles

The Scoop: The meteoric rise of Labubu

1 week ago | prdaily.com | Allison Carter

If you’ve used the internet in any capacity the last few months, you’re probably familiar with Labubu dolls, a Chinese doll/plush hybrid that’s usually depicted with pointy ears and a vaguely unsettling smile. Sold in blind boxes, where purchasers aren’t sure exactly which doll they’re purchasing, the collectibles have been popular in China since 2022 but since spread across Asia and, more recently, to the United States. The little monsters have inspired cult followings and rabid fans.
The Scoop: Companies try to court Hispanic consumers as immigration crackdown, economic woes sting

1 week ago | prdaily.com | Allison Carter

One out of every five people in the United States is of Hispanic origin. Their GDP is equivalent to that of Italy. But concerns over immigration raids and general economic malaise have seen Hispanics altering their purchasing behavior in a major way – and companies are seeing it impact the bottom line.
The Home Depot reinforces internal policies amid immigration spotlight; JPMorgan morale took a hit after RTO

2 weeks ago | ragan.com | Allison Carter

Hello, comms pros and IC baddies! Communications has been hitting the headlines this week, and there’s lots we can learn. Let’s get into it. Reiterating company protocol amid immigration raidsThe Home Depot has found itself an unwitting flashpoint in the Trump administration’s immigration policies.
30 of the best AI prompts for better communications work

2 weeks ago | ragan.com | Allison Carter

By now, you may have your favorite AI prompt. The one you use every day to work better, faster, smarter. No, we don’t mean boring, basic “write this for me” stuff. We mean stuff that can help with your strategy, research, editing and more. We asked LinkedIn users to share their favorites, and more than 100 shared smart prompts. Here are 30 of the best to help you jumpstart your comms AI use — and deliver better outputs in the process. Responses have been lightly edited for style and brevity.
30 of the best AI prompts for better communications work

2 weeks ago | share.google | Allison Carter

By now, you may have your favorite AI prompt. The one you use every day to work better, faster, smarter. No, we don’t mean boring, basic “write this for me” stuff. We mean stuff that can help with your strategy, research, editing and more. We asked LinkedIn users to share their favorites, and more than 100 shared smart prompts. Here are 30 of the best to help you jumpstart your comms AI use — and deliver better outputs in the process. Responses have been lightly edited for style and brevity.
The Scoop: How Goodyear made its blimp indispensable to journalists

2 weeks ago | prdaily.com | Allison Carter

Up in the sky, it’s a bird, it’s a plane, it’s the Goodyear Blimp!The massive zeppelins continue to be a mainstay at sporting events around the world 100 years after the tire company started flying the airships. But it wasn’t until 1955 that the blimp began acting as more than an airborne billboard. That year, they provided live aerial coverage of the Rose Bowl Parade and game to NBC.
What to know before you start your B2B influencer campaign

3 weeks ago | prdaily.com | Allison Carter

If you think about B2B influencers at all, you might think of large-scale accounts with crossover appeal like Corporate Natalie. But in the emerging world of content creators who specialize in appealing to white collar professionals, small accounts can pay big dividends – especially for those just getting involved in the space.
The Scoop: How Target, Macy’s and more are handling Pride month

3 weeks ago | prdaily.com | Allison Carter

2025 is shaping up to be a quiet Pride month for brands. This was expected, given major shifts to the political and cultural climate in the United States. But with the month now underway, we’re gaining a clearer picture of just what that means. Target, which faced backlash in 2023 for the sale of trans-inclusive products and also faces criticism for dialing back DEI efforts, is trying to find a balancing act between the left and right.
Reignite passion in your career: 4 questions communications leaders should ask themselves

1 month ago | prdaily.com | Allison Carter |Mary Olson-Menzel |Michelle Powers

Mary Olson-Menzel is the founder and CEO of MVP Executive Development and co-founder of Spark Insight Coaching. Michelle Powers is a fractional chief of staff. You are the voice of your company, your leaders, and your employees. You are leading the charge and articulating so many situations with grace and poise. Yet, every once in a while, your own voice creeps into your consciousness when you least expect it. There it is again, pulling at your attention and whispering in your ear.
The art of intranet naming

1 month ago | ragan.com | Allison Carter

Naming an organization’s intranet is no small decision for internal communicators. Ideally, it should say something about the employee’s mission, values or culture. It should be easy to remember but also have a little flair about it. In many cases, employees either submit names or vote on a slate of options to help them feel invested in the product. We took to LinkedIn to ask about company intranet names. More than 125 people chimed in sharing their company’s names.