PR Daily

PR Daily is a daily news platform that provides updates, insights, and perspectives on public relations, marketing, social media, and the media industry.

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The Scoop: McDonald’s announces the return of the Snack Wrap in stripped down social post

1 day ago | prdaily.com | Courtney Blackann

I don’t know if there’s ever been a time I’ve gone through a McDonald’s drive-thru and not wished for the return of the Snack Wrap. It made me feel less guilty about eating fast food and honestly, they were pretty tasty. Apparently, I’m not alone in that thinking. In a raw and stripped back post on X, McDonald’s announced the return of the Snack Wrap, coming July 10. The message begins, “i don’t usually do this, and i didn’t run this by brian from legal (sorry brian). but i have something to say.
5 factors to help you identify, handle conflict

2 days ago | prdaily.com | Courtney Blackann

Nobody likes conflict. It can be uncomfortable and difficult to tackle. There may come a time when you have a concern but choose to ignore it because you don’t want to ruffle any feathers. But this is counterproductive. “It’s so much easier to ghost someone than tell them how you really feel, whether that’s personally or professionally,” said Lisa Low, associate professor of practice in public relations and strategic communications for the College of Media and Communications at Texas Tech.
What to know before you start your B2B influencer campaign

2 days ago | prdaily.com | Allison Carter

If you think about B2B influencers at all, you might think of large-scale accounts with crossover appeal like Corporate Natalie. But in the emerging world of content creators who specialize in appealing to white collar professionals, small accounts can pay big dividends – especially for those just getting involved in the space.
The Scoop: Indeed CEO announces departure with a Substack post

3 days ago | prdaily.com | Courtney Blackann

Indeed CEO Chris Hyams used Substack to tell the world he’s resigning this week. Hyams announced he was leaving the company after 15 years in a lengthy message on Substack, which he shared with his team internally first. He addressed why it’s the right time, who’s stepping in and how the company will be moving forward. He also noted that he’s been “far from” a tech guy and that Indeed will be advancing its use of AI in the coming months. No surprise there.
How to make the first 100 days in leaderships comms count

3 days ago | prdaily.com | Courtney Blackann

A new job can be daunting in the best of times. Preparing for a new role within leaderships comms can be even more intimidating. There are some strategies, however, to help you set the pace for a successful and collaborative first 100 days as the head of internal or external comms.
3 tools to stay cool amid crises

4 days ago | prdaily.com | Courtney Blackann

If you’re trying to coach an executive through a crisis as it’s happening, you’re too late. Comms pros need to establish a plan – and have a seat at the executive table – well in advance of a crisis for it to have any value, said Leslie Scott, managing director of global response and corporate communications at United Airlines. “You cannot coach people while there’s a crisis,” Scott said. “You can advise them and you can give them messaging.
New social media features and updates to know this week

4 days ago | prdaily.com | Courtney Blackann

AI continues to invade social apps this week as X updates its DMs, Meta incorporates the tech into its risk assessment and LinkedIn adds new analytics tools. Here’s the latest about what you need to know in social media. Elon Musk recently announced the launch of XChat, the social app’s updated direct messaging system, which is being beta tested now. On June 1, Musk said on X: “All new XChat is rolling out with encryption, vanishing messages and the ability to send any kind of file.
The Scoop: How Target, Macy’s and more are handling Pride month

5 days ago | prdaily.com | Allison Carter

2025 is shaping up to be a quiet Pride month for brands. This was expected, given major shifts to the political and cultural climate in the United States. But with the month now underway, we’re gaining a clearer picture of just what that means. Target, which faced backlash in 2023 for the sale of trans-inclusive products and also faces criticism for dialing back DEI efforts, is trying to find a balancing act between the left and right.
The Scoop: Business Insider goes ’all in on AI‘ and slashes 21% of its workforce

1 week ago | prdaily.com | Courtney Blackann

Business Insider CEO Barbara Peng sent a memo to employees on Thursday announcing significant layoffs that would affect about 21% of its staff. This is the third round of layoffs for the Axel-Springer owned media outlet in three years, according to Variety. The memo mentioned several reasons justifying the move, including a major pivot toward AI. “The media industry is at a crossroads. Business models are under pressure, distribution is unstable, and competition for attention is fiercer than ever.
Reignite passion in your career: 4 questions communications leaders should ask themselves

1 week ago | prdaily.com | Allison Carter |Mary Olson-Menzel |Michelle Powers

Mary Olson-Menzel is the founder and CEO of MVP Executive Development and co-founder of Spark Insight Coaching. Michelle Powers is a fractional chief of staff. You are the voice of your company, your leaders, and your employees. You are leading the charge and articulating so many situations with grace and poise. Yet, every once in a while, your own voice creeps into your consciousness when you least expect it. There it is again, pulling at your attention and whispering in your ear.