Allison Smith
E-Commerce Platforms Reporter at Modern Retail
🌈 she/they • reporter @modernretail, opinions are my own • 🖊️ in @business @GuardianUS @GrubStreet • tips to [email protected] • DM for Signal
Articles
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2 days ago |
modernretail.co | Allison Smith
A growing tide of brands is joining Substack, publishing newsletters under their brand name and using the platform as a direct-to-consumer marketing channel. Selena Gomez’s Rare Beauty, clean beauty brand Saie and sleep tech startup Loftie are among the increasing number of companies experimenting with branded Substack newsletters. Unlike traditional email blasts designed to sell products, these branded Substacks take a more lifestyle or narrative-driven approach.
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1 week ago |
modernretail.co | Allison Smith
This is the latest installment of the Marketplace Briefing, a weekly Modern Retail+ column about the ever-changing e-commerce marketplace landscape. More from the series →U.S. shoppers are rushing to Amazon to stockpile items like baby formula and trade down to cheaper brands before President Donald Trump’s tariffs spur price hikes.
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1 week ago |
modernretail.co | Allison Smith
As President Donald Trump’s far-reaching tariffs threaten to raise the cost of imported goods, some brands are taking amore promotionalapproach: launching “tariff sales” to encourage shoppers to buy now before prices go up. While some brands are tacking on “tariff surcharges” at checkout, as Modern Retail previously reported, others are appealing to price-conscious shoppers with discounts.
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1 week ago |
modernretail.co | Allison Smith
Amazon is reaching out directly to sellers for input on how Trump’s sweeping tariffs are impacting their businesses — a move that signals the platform is gathering data as sellers rethink pricing, inventory and more. On Monday, Vanessa Hung, the founder and CEO of Amazon agency Online Seller Solutions, an e-commerce agency that helps brands grow their online businesses, posted a screenshot of an email on LinkedIn that one of the agency’s clients received from Amazon.
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1 week ago |
modernretail.co | Allison Smith
As Trump’s far-reaching tariffs raise the cost of imported goods, some brands are responding with an unusual move at checkout: a new line item that ties rising prices to recent tariffs. Dame, a sexual wellness brand, is among the first to implement what it calls a “Trump Tariff Surcharge.” Customers now see a $5 fee tacked onto their order at checkout, and it includes a tongue-in-cheek image of a Trump-like toupee.
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Scoop: Kohl's has stopped accepting Amazon returns at select retail locations as part of a temporary test, the company confirmed to Modern Retail. Check out the full story here: https://t.co/4DjyFuhw55
🛑New from me: Some third-party sellers on Amazon are worried that boycotts against the company will hurt them more than the e-commerce giant. https://t.co/4VTjt789ku
RT @caleweissman: Always annoying to see good pubs like @theinformation publish stories we broke a week ago without any attribution https:/…