Andrea Onate

2 weeks ago | wwd.com | Andrea Onate

MILAN - Elie Saab Maison has relocated its flagship showroom in Milan. After five years, the brand has moved from Via Sant'Andrea, 23 to a 4,843-square-foot location on Via Pietro Mascagni, 2 inside a historic Milanese palazzo. The new space, designed as a private residence, features the brand's home collection. On the occasion of Design Week, the brand presented its new collection of 10 furniture pieces dubbed "sculpted dreams" by corporate brand maison creative director Carlo Colombo.

2 weeks ago | wwd.com | Andrea Onate

DESIGN WEEK CELEBRATIONS: Swarovski has come up with several ways to celebrate Design Week in a year that marks the 130th anniversary for the Austrian-based company. On Wednesday, the brand will host a cocktail party in its Duomo flagship to present the new Swarovski x Rosenthal Idyllia.

2 weeks ago | wwd.com | Andrea Onate

TIME TO CELEBRATE: Etro is paying homage to its heritage during Milan Design Week. The brand has unveiled the "5 threads, 40 years" exhibition to celebrate its signature Arnica fabric, which turns 40 this year. The show is being held in the Etro boutique on Via Pontaccio until Sunday. The signature fabric is made of five bright threads in organic, earthy tones woven into a paisley jacquard, which undergoes a special coating process to become resistant.

2 weeks ago | wwd.com | Andrea Onate

Design store openings, new food destinations and numerous exhibitions are springing up in Milan for Design Week, which runs from Monday to April 13. Here, a roundup of some events to check out during the week in between viewing all the launches of new furniture, lighting and other home collections. Milanese fine jewelry brand Pomellato pays homage to the late Italian photographer Gian Paolo Barbieri with a photo exhibition at the brand's boutique.

2 weeks ago | wwd.com | Martino Carrera |Sandra Salibian |Andrea Onate

It's the jolliest - and buzziest - week of the year. As Milan turns into the epicenter of all-things design, fashion and beauty brands are leveraging the moment to get their slice of visibility via collaborations, special projects, product launches and activations.