Articles

  • Aug 11, 2024 | powerhomebiz.com | Andy Beohar

    User-generated content (UGC) —from customer reviews and testimonials to photos and videos shared on social media—offers automotive businesses a unique opportunity to amplify their brand’s voice through their customers’ authentic experiences and perspectives. Unlike traditional advertising, which often struggles to resonate authentically with today’s savvy consumers, UGC carries a genuine authenticity that builds credibility and fosters meaningful connections.

  • Jul 17, 2024 | customerthink.com | Andy Beohar

    As consumer behaviors shift and digital technologies advance, the automotive industry must adapt by implementing innovative lead-generation strategies. These modern approaches not only help in attracting prospective buyers but also in nurturing them through the sales funnel, ultimately driving conversions and fostering long-term customer relationships. Gone are the days when simple advertisements or cold calls sufficed.

  • May 3, 2024 | globaltrademag.com | Andy Beohar

    In the fast-paced world of ecommerce, the success of a business is often measured by the speed and efficiency with which it delivers products to consumers. This process is intricately tied to fulfillment in logistics, a crucial aspect that can make or break an ecommerce enterprise. The number of individuals choosing online shopping over the conventional method of visiting brick-and-mortar stores has seen a remarkable increase.

  • Mar 15, 2024 | allbusiness.com | Andy Beohar |Su Guillory

    Our world is getting smaller and smaller. Thanks to technology like video conferencing software, email, and instant messaging, you can now do business anywhere in the world. If you’re circling around Italy for your next target demographic, take a few tips from an American living in Italy on how to conduct business with the land of dolce vita. 6 tips on doing business with ItaliansAmericans tend to have a very to-the-point style when it comes to doing business.

  • Mar 14, 2024 | allbusiness.com | Andy Beohar

    By Andy Beohar In the quest to establish meaningful connections with customers, businesses are constantly on the lookout for innovative strategies. Among the numerous marketing tactics and tools, one stands out for its authenticity and impact: user-generated content (UGC). This dynamic approach not only transforms passive consumers into active contributors, but also cultivates a sense of community around your brand.

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