Anna Huddleston

1 week ago | eventmarketer.com | Anna Huddleston

Just as it’s impossible to see everything at Expo 2025 Osaka, Kansai, Japan in one day, it’s hard to highlight outstanding experiential and engagement design in one story (see our Part One report on the pavilions). The World Expo runs through October, if you decide to hop on a flight, but in the meantime, here’s some more inspiration from Osaka.

1 week ago | eventmarketer.com | Anna Huddleston

Part architectural showcase, part trade show, part biennale, Expo 2025 Osaka, Kansai, Japan, is taking place between April and October 2025 and is expected to attract more than 28 million visitors to the artificial island of Yumeshima, making it one of the largest gatherings of the year.

1 week ago | eventmarketer.com | Anna Huddleston

There’s a reason why Expo 2025 Osaka offers a season pass. It’s impossible to see and experience everything it has to offer on one trip from a logistical standpoint and due to sensory overload. Many pavilions require advance reservations through lotteries, which makes sense for managing the crowds, but also creates a significant barrier to entrance. Nevertheless, it’s an experience like no other.

1 month ago | eventmarketer.com | Anna Huddleston

The licensing industry took to the Mandalay Bay Convention Center in Las Vegas May 20-22 to explore brands and IP, unlock new licensing opportunities, and get inspiration from the show floor. And there was plenty of it. In fact, it started before even hitting the floor at Licensing Expo 2025…Branded Badge Printing…How often do you stand in the badge pick-up line to have someone print it for you? That’s time you could have spent engaging with our brands, says the Licensing Expo.

1 month ago | eventmarketer.com | Anna Huddleston

Celebrating its 40th anniversary, Licensing Expo 2025 brought together more than 12,000 influential brand owners, manufacturers and retailers May 20-22 at the Mandalay Bay Convention Center in Las Vegas to shape the future of consumerism in the shifting global markets. Tariffs remain top of mind for this industry, with uncertainty surrounding the tariffs policy, major retailers raising prices and the unclear prospects for this year’s holiday season.