Brian Sommer

Indianapolis

IT market influencer #IndustryAnalyst, #consultant #advisory #IoT #digitaltransformation, #architecture #strategy #thought #leader. #Author #Speaker

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Articles

5 forces radically transforming HR—and why it all comes back to AI

1 week ago | hrexecutive.com | Brian Sommer

HR industry analyst Brian Sommer delivered the opening keynote at HR Tech Asia this week. His talk identified five forces that are radically reshaping HR. These are significant, novel and challenging. And, of course, they will require a lot of work from HR professionals. Here’s a quick look at that talk and the issues Sommer raised in Singapore. HR organizations, like most entities, must be adaptive. Five forces are in play today that will create lots of work, opportunities and challenges for HR.
When non-software firms want to sell software...and find it's really not that simple

2 weeks ago | diginomica.com | Brian Sommer

Main content We'll send you our top articles (and no marketing spam), no more than once a week. Periodically, a client will approach me with a recent top executive fancy. They think they’ve got a special piece of software and want to monetize it. Sometimes they want to take it to market directly. Other times they want to have some other firm sell & support it. And, sometimes they just want to get an outrageous price for it and sell it outright.
A fresh look at Infor - chewing the facts

3 weeks ago | diginomica.com | Brian Sommer

Main content We'll send you our top articles (and no marketing spam), no more than once a week. Infor is a long-lived ERP vendor based out of New York City. Infor has expanded significantly through acquisitions, becoming the owner of numerous predecessor ERP solutions, such as Baan, SSA, Lawson, and many others. In recent years, Infor has focused on re-writing and modernizing these solutions for the cloud.
IAMPhenom - enough agents to fill a stadium. Some HR highlights

1 month ago | diginomica.com | Brian Sommer

Main content Phenom has become one of the bigger, notable names in HR technology. It is quite deep in talent acquisition and getting bigger in talent management. This event, IAMPhenom, had an impressive ~2500 attendees (>3X larger than 2020’s event and about a 50% increase over last year). Who is Phenom? (Note: Just last May, I did a detailed backgrounder on Phenom.
AI and professional services - what happened next...

1 month ago | diginomica.com | Brian Sommer

Main content A few weeks ago, the article “What AI Will - and Won’t - Do To Consultants” triggered a bit of feedback and spurred additional calls, interviews and research. The key observations from that effort included:The professional services industry is definitely an industry that is concerned about AI’s effects. Some sectors (e.g., offshore package software implementers, MSPs, etc.) are especially worried while management consultants are less so.
isolved - lots of news, one caution

1 month ago | diginomica.com | Brian Sommer

Main content About 30 HR industry analysts convened in Scottsdale, Arizona this week to get a detailed update from HR vendor isolved. That many analysts at an HR event is indicative of the growing market interest and clout that this vendor is attracting. isolved may be one of the largest HR firms out there that too few people know of – but that’ll likely change soon. Who is isolved? isolved is a full suite HR/HCM software and services vendor.
Seismic - filling a key sales enablement role

2 months ago | diginomica.com | Brian Sommer

Main content I recently had the opportunity to have a quick chat with Doug Winter, CEO and founder of San Diego based Seismic. Here are some highlights from that conversation and some recent news from the company. Who is Seismic? Seismic’s in the sales enablement space. Sure, you know about Sales Force Automation, Customer Relationship Management, and Sales Compensation applications but Sales Enablement is a different but essential animal.
Three crucial AI projects all of us should complete

2 months ago | diginomica.com | Brian Sommer

AI is changing more than work processes and many of us have not thought about the knock-on effects AI is also triggering. Software selections, application software design and the nature of work itself are three activities we should all seriously reimagine in the AI Age. Is your organization equipped to tackle these? Here are three projects everyone needs to be considering right now. Project #1 – designing new, non-linear applicationsTraditional application software works in a very linear fashion.
ZohoDay - alleviating the horizontal/vertical tension

Feb 14, 2025 | diginomica.com | Brian Sommer

Main content The application software space is often a bifurcated one. You have in one camp vendors that sell cross-industry or horizontal applications. This includes purveyors of financial, human resources and other, often, back-office solutions. CRM/CX applications also fall into this designation. The other camp includes solutions for specific industries or verticals. This is the land of discrete manufacturing, K-12 education and other sector focused products.
SuiteConnect NYC -a NetSuite progress report

Feb 14, 2025 | diginomica.com | Brian Sommer

Main content I caught one of Oracle NetSuite’s global roadshow events in New York City late last week. It was a testimony to fortitude and persistence that I made all of the requisite flights/connections and walked through the slush/snow/ice, etc. to catch this update on ‘Suiteness’. The news at this event had a fair bit of AI content, some capability updates and even a couple of customer interview opportunities.