diginomica

Diginomica is a modern media platform tailored to meet the needs of enterprise leaders navigating the digital landscape. Since our launch in 2013, we have assembled a dedicated team of writers and analysts from the US and Europe, boasting decades of experience in enterprise business technology. Our coverage is organized into three main categories, which you can find in our navigation menu: Digital Enterprise, Cloud Applications & Processes, and Technology Disruptions. For more insights into our specific areas of focus, please see the sections below. For PR professionals, please be aware that we do not collaborate with PR representatives as content leaders, so we kindly ask that you refrain from making such requests. We appreciate PRs understanding our engagement terms and treating us with the professionalism we uphold.

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Articles

Trump tariff turbulence hasn't hurt SAP's bottom line yet as the firm's self-confidence in its prospects holds up

1 day ago | diginomica.com | Stuart Lauchlan

Main content We'll send you our top articles (and no marketing spam), no more than once a week. A raft of incoming enterprise tech earnings reports got off to a good start with SAP’s Q1 turning in revenue of €9.013 billion, up 12% year-on-year, and net income of $1.796 billion. Total cloud revenue came in at €4.993 billion, up 27%.
Why Netflix is looking to owning its own ad tech as a competitive differentiator in an increasingly tough subscriber market

3 days ago | diginomica.com | Stuart Lauchlan

Main content We'll send you our top articles (and no marketing spam), no more than once a week. It’s coming up to a year since Netflix announced that it would be launching its own ad tech platform, taking on the likes of Google and Amazon at their own game. This, so the argument runs, puts the company in charge of its own advertising destiny at a time when competition between the major content streaming providers is becoming ever tougher.
Infosys and Wipro CEOs - how Trump 2.0's tariff turbulence is breeding client indecision and uncertainty

3 days ago | diginomica.com | Stuart Lauchlan

Main content We'll send you our top articles (and no marketing spam), no more than once a week. Two of India’s largest services providers have delivered downbeat assessments of the negative impact of the Trump 2.0 tariff wars on their bottom line and buyer sentiment.
Are these the final days of 'closed government'? Democracy 3.0 takes open source shape

6 days ago | diginomica.com | George Lawton

Main content We'll send you our top articles (and no marketing spam), no more than once a week. Politicians have discussed the need for open government for centuries with questionable results. At OpenUK’s State of Open Conference, Lord Nat Wei of Shoreditch in the UK Government's upper chamber, The House of Lords, took the stage to declare that we are witnessing the final days of what he calls 'closed government'.
Something for the weekend - it'll be no joke if AI steals the CEO's job...but will Human Intelligence win out over the Artificial variety?

6 days ago | diginomica.com | Cath Everett

Main content We'll send you our top articles (and no marketing spam), no more than once a week. In a publicity stunt to mark April Fools’ Day, Jaspar Carmichael-Jack, CEO of Artisan, posted a video to LinkedIn saying he was resigning and replacing himself with AI. The move, he said, followed death threats after the company launched a controversial ad campaign at the end of last year.
CIO interview - Tokio Marine Group on AI's power and the need for a reality check in insurance

6 days ago | diginomica.com | Mark Chillingworth

Main content We'll send you our top articles (and no marketing spam), no more than once a week. CIO Robert Pick is both passionate and realistic about how artificial intelligence (AI) will impact the insurance industry. Often cited as a sector that will be severely disrupted by AI, Pick and his organization Tokio Marine North America, are already considering the impact of this technology as they prepare for the next wave of data evolution.
Atlassian Team '25 - no more PowerPoint planning, say Focus early adopters

1 week ago | diginomica.com | Phil Wainewright

Main content We'll send you our top articles (and no marketing spam), no more than once a week. There have been some pleasant surprises over the past six months for customers of Jira Align, Atlassian's enterprise-level tool for tracking how work is progressing against goals and objectives — they now get three apps for the price of one.
Grey sky thinking - Workday’s Dublin superpower to put AI in the human loop

1 week ago | diginomica.com | Katy Ring

Main content We'll send you our top articles (and no marketing spam), no more than once a week. HR, along with IT support, is one of those business areas where agentic AI seems an obvious fit. There are a lot of structured processes, and repeat requests for the same pieces of information. However, of course, because HR touches on the people aspect of work, it is also a high-risk area for deploying AI agents without a lot of safeguards.
Enjoy the Zuckerberg schadenfreude, but there's a lot of enterprise high stakes in play in the FTC's game of Meta Monopoly

1 week ago | diginomica.com | Stuart Lauchlan

Main content We'll send you our top articles (and no marketing spam), no more than once a week. Remember when, not that long ago, Donald Trump on the campaign trail used his book Saving America to suggest that Meta CEO Mark Zuckerberg might “spend the rest of his life in prison” if he attempted to “plot against” his efforts to win the US Presidential Election?
How Tessl is re-imagining AI-driven development - and why

1 week ago | diginomica.com | George Lawton

Main content We'll send you our top articles (and no marketing spam), no more than once a week. AI code completion tools have become all the rage in the software development community. Depending on who you listen to they might increase productivity ten-fold and possibly replace developers altogether. Tessl is taking a different approach altogether, recognizing that experienced developers are essential for building trust in new software development paradigms.