Cathlen Fourie

May 14, 2024 | bizcommunity.ug | Cathlen Fourie |Judith Middleton |Jg Bezuidenhout |Louise Robinson

In the ever-evolving landscape of technology, where innovation is constant and competition is fierce, companies are continually striving to stay ahead of the curve. While groundbreaking products and services are essential, success hinges on more than just innovation. It requires a strategic sales approach and a robust lead generation process. However, many technology companies encounter a significant hurdle along the way: insufficient HR headcount to meet ambitious sales targets.