Charlene SanJenko

Apr 29, 2024 | medium.com | Charlene SanJenko

I walk the line grounded in ancient wisdom of the past, shifting realities of the present, and unbounded possibilities of the future. Igniting imagination and building for impact. Creating transformative experiences with constellation partners while sourcing deal flow to make them happen. reGEN impact media group was recently accepted to exhibit in the Yale Innovation Summit.

Feb 7, 2024 | catalyst.iabc.com | Charlene SanJenko |Alyssa Long

Imagine what might be possible if we collectively commit to reimaging advertising. Much more than the rewrapping of advertising dollars, the media industry is ripe for change and we're inviting you as a brand industry leader to be on the leading edge of it. According to Marketing Week, global advertising will surpass $1 trillion this year. Social media will soak up a fifth of this total ad spend.

Jan 29, 2024 | catalyst.iabc.com | Kristin Frankiewicz |Alyssa Long |Charlene SanJenko

In this series from IABC’s Professional Development & Content Committee, we unpack industry trends and share insights that you can take on-the-go. Has crisis comms found its niche on TikTok? Nearly half a million users seem think so. At a Glance When TikTok launched in September 2016, it was embraced by younger generations as a space to consume entertaining content (think dancing, lip synch challenges and comedy sketches).