Articles

  • 6 days ago | campaignlive.com | Chris Daniels

    Some travel editors abroad have even stopped taking pitches from U.S. destinations. Tourism organizations are responding with kindness and a long-term view.

  • 1 week ago | prweek.com | Chris Daniels

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  • 2 weeks ago | prweek.com | Chris Daniels

    To purchase this year's Premium Salary Survey, a nearly 60-page deep dive into the numbers, click here. The earning power for PR professionals has cycled through peaks and valleys, shaped by economic events from tech booms and dot-com busts to times of cheap money and rising interest rates. For the past five years or so, the discipline has been in peak form, with salaries enjoying strong gains, year in, year out.

  • 3 weeks ago | campaignlive.com | Chris Daniels

    AI is rapidly changing search, with implications for media, agencies and brands. Here’s how firms are changing strategy from search engine optimization to generative engine optimization. The bread and butter of Google’s rankings have always been website links. Over time, it expanded results to include links to video, images, the latest news, forum posts, shopping sites and more for a comprehensive view of a search query by category.

  • 3 weeks ago | campaignasia.com | Chris Daniels

    The bread and butter of Google’s rankings have always been website links. Over time, it expanded results to include links to video, images, the latest news, forum posts, shopping sites and more for a comprehensive view of a search query by category. Then came “knowledge panels,” pop-up boxes offering curated information at a glance.

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Chris Daniels
Chris Daniels @byChrisDaniels
22 Jun 23

HPE's @paulaberg, Mondelez's Russell Dyer and UPS's Daphne Hoytt Dickerson talk about their company's RTO journey and messaging strategy for my latest news analysis in PRWeekUS, while @danhdoherty at BCW and Kate Bullinger at Unite…https://t.co/bxUNy8x1Ap https://t.co/aCyUgi3VMK

Chris Daniels
Chris Daniels @byChrisDaniels
9 Jun 23

A news analysis I wrote this week for PRWeekUS looks into the exits of high-profile in-house comms leaders and reporting structure changes at their Fortune 500 companies. “We have been seeing huge corporate cuts across all industr…https://t.co/tsOSlcVx10 https://t.co/4bT8WuqVbt

Chris Daniels
Chris Daniels @byChrisDaniels
5 Jun 23

"Bud Light. Target. Kohl’s. Even Chick-fil-A. Brands know they could be the next to be targeted for celebrating Pride." Pros weigh in for my latest PRWeekUS analysis. #pride2023 https://t.co/d2eBCO7eAO